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1.
This article examines non-farm employment in the context of Chinese rural institutional change, based on evidence from discrete-time logistic models for event history analysis using the Life History and Social Change survey. We find the transition to non-farm sector rose rapidly during the Great Leap Forward and market reform, while the Cultural Revolution saw it reach the lowest ebb. While male advantage prevailed exclusively during the Cultural Revolution and early marketization, education possessed a stable positive effect in all historical periods. Although the returns to different kinds of political capital vary along with institutional dynamics, intergenerational reproduction was greatly reduced after the Cultural Revolution. 相似文献
2.
Public space plays a primary role in shaping customers' hospitality experiences. Yet how public space conditions customers' experiential outcomes in accumulating capital for hospitality organizations remains underexplored. Inspired by the theory of psychological ownership, this research presents an in-depth analysis of the impacts of customers' public space experiences on their experiential outcomes using a longitudinal hotel industry dataset merging information from customer surveys, property performance, and surrounding accessibility insights. Findings revealed the positive effects of customers’ public space experiences on their overall service experiences, the perceived value of the experience, revisit intentions, and recommendation intentions. Moreover, hotel class, other customers, and surrounding accessibility were empirically verified as moderators conditioning the positive impact of public space. These findings offer valuable implications for theory and practice that are worthy of further exploration. 相似文献
3.
《International Journal of Research in Marketing》2022,39(4):1275-1295
Retailers increasingly adopt temporary loyalty programs (TLPs), in which consumers have limited time, often less than half a year, to save stamps and redeem highly discounted rewards. These programs often run alongside the retailers’ permanent loyalty programs in an attempt to increase customer engagement. Despite the growing popularity of TLPs, the literature on the topic remains limited. We address this gap by looking at the redemption rate, the industry’s primary success indicator, of almost 900 TLPs across a broad set of grocery retailers in 45 countries. We study the effects of four key design characteristics (the duration of the program, the discount offered, the spending requirement before an award can be redeemed, and the reward depth) on the redemption rate, and explore how these effects vary across a broad range of retailer and country characteristics. In doing so, we control for both a retailer’s potential self-selection into running a TLP and the potential endogeneity of the subsequent design choices. We derive a set of actionable results on how to design successful TLPs and show that high redemption rates are not only beneficial for the program operator and reward manufacturer, but also translate into higher sales and profit for the retailer. 相似文献
4.
针对全货运航空公司,研究其货运航线网络的构建问题。基于单分配严格枢纽航线网络,对传统模型进行改进。以各航线上货物的委托运输成本和自有机队的运输成本,取代传统的单位运输成本和折扣因子,考虑枢纽点的中转成本和载运率对路径选择的影响。结合航空货运夜航的特征考虑各机队夜间可用时间的限制,以总成本最小为目标,构建数学模型,采用LINGO优化软件求解,验证模型的有效性,为全货运航空公司构建货运航线网络提供参考。 相似文献
5.
ABSTRACTA study of 216 respondents examined a medical center environment’s influence on patient responses. A stimulus–organism–response (S-O-R) model was adapted to the theory that more hospitable healthcare servicescape elements will affect patients’ overall satisfaction with healthcare experience, loyalty intentions, and willingness to pay out-of-pocket expenses for healthcare services. Servicescape elements included atmospherics of the healthcare environment, service delivery by healthcare staff, physical design of the healthcare environment, and wayfinding. Results of structural equation modeling confirmed that the four servicescape elements – had a significant impact on patients’ overall satisfaction with the healthcare experience. Furthermore, overall satisfaction with the healthcare experience predicted patients’ loyalty intentions and willingness to pay out-of-pocket expenses for healthcare services. The study makes a significant contribution to the empirical modeling of patients’ behavioral responses to hospitable healthcare environments. 相似文献
6.
国际航空物流中心日益成为区域经济发展、国家对外开放和国际贸易往来的强劲动力和重要功能承载区。对国内外国际航空物流中心发展现状和成功经验进行分析和总结,结合相关文献和专家咨询,对国际航空物流中心发展的影响因素和指标体系进行了归纳,并运用ISM解释结构模型最终得到了这些影响因素指标的层级结构。自下而上分别为深层影响因素层、产业支撑和基础配套体系层、软硬件基础设施层、业务服务层、运营成本控制层和空中通道建设层。下一层级的因素对上一层级的因素有影响和驱动作用。通过因素分析,理清了国际航空物流中心发展的关键因素和因素间的关联关系,为更好推动国际航空物流中心的发展提供理论指导。 相似文献
7.
8.
陈杰 《中国农业资源与区划》2018,39(9):298-303
[目的]休闲观光农业建设是绍兴市产业转型升级的关键一步,探寻休闲观光农业新模式,能够为休闲农业发展提供理论参考。[方法]文章采用变异系数法确定指标权重,多因素综合分析法测算观光农业发展水平,从循环经济角度出发,评价2001—2016年绍兴市休闲观光农业发展可持续性,提出发展中存在的问题并探索循环型的休闲观光农业新模式。[结果](1)2001—2016年以来,经济发展可持续性得分较高,资源环境可持续得分次之,循环经济可持续发展偏低。(2)现阶段绍兴市休闲观光农业发展主要存在休闲观光农业自然环境不断遭到破坏,休闲观光农业缺乏整体规划,休闲观光农业旅游支撑体系不够健全等问题。(3)未来发展中,循环经济发展下的休闲观光农业可以开发建设时空复合循环型、资源综合利用循环型、能量多级利用循环型、综合开发利用循环型等4种模式。[结论]未来绍兴市应将循环经济的理念融入到休闲观光农业中,因地制宜,科学选择循环型休闲观光农业发展模式; 规划先行,科学利用农业旅游资源; 强化保障,建立休闲观光农业支撑体系,全面推动休闲观光农业健康持续发展。 相似文献
9.
Researchers seeking to study the relationships between consumers' communications, attitudes, and behaviors could benefit from monitoring consumers over time, across multiple locations and channels, and in a way that reflects consumers' subjective perceptions. Diaries on smartphones (mobile diaries) can be used as a research tool for such purposes. A mobile diary is a self-report instrument whereby people use their mobile handset to repeatedly report experiences of interest. Mobile diaries are increasingly used in psychology, geography, medicine, and commercial marketing. Yet they have rarely been used for quantitative marketing research, and were not benchmarked against best-practice metrics in marketing.In this study, we aim to set the ground for using mobile diaries in quantitative marketing research. We first lay out the theoretical infrastructure for the usage of mobile diaries, and describe possible respondent reporting concerns, including concerns related to non-reporting, reporting over time, and concerns stemming from individual-level heterogeneity.We demonstrate the potential of mobile diaries, as well as the importance of the various concerns, using a benchmark test case in the context of primetime TV viewing. Our benchmark uses a sample of respondents with both mobile diary viewing reports and Nielsen People Meter (NPM) records. Our analysis reveals that averaging across all conditions, 47.4%–64.7% of the NPM records are reported by the diary. The major sources for mismatch are random time periods without alarms, short viewings, and periodic reporting inactivity (pulsing). Concerns such as a decrease in reporting rates over time (e.g., fatigue), smartphone ownership, and demographic variation across individuals have relatively small effects on reporting likelihood. Analyzing the cases in which diary reports do not have a matching NPM record, we find many of them can be attributed to out-of-home viewing and viewing on non-metered devices. This finding demonstrates how mobile diaries can complement metered measurements. Overall, aggregate diary-based ratings have a 0.90 correlation with NPM ratings.We discuss implications for designing and using mobile diary studies in marketing. 相似文献
10.
Many organizations invest periodically in a new corporate visual identity (CVI). This study investigates the main effects of CVI changes in four organizations, taking into account three independent variables: stakeholder type (employees vs. consumers), the specific organization, and communication about the CVI change. The results show that CVI changes had positive effects on CVI appreciation and identity/image. However, the effects were different for employees and consumers and differed between specific organizations. Furthermore, adequate communication about the new CVI appeared to be important for people’s appreciation of the CVI. The implications of these findings are discussed. 相似文献