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1.
ABSTRACTThis study discusses how to apply counseling-learning (CL) principles to a particular e-learning solution for teaching a tourism-related subject via a massive open online course (MOOC). Several effective caring patterns in achieving learning-related goals and being part of a community according to the CL principles are presented and discussed using the MOOC “eTourism: Communication Perspectives” as a case study. The study underlines how the MOOC platform can act as a place for contents enjoinment and active learning. Moreover, the active role of social media for increasing the engagement of learners in the proposed activities and for developing a sense of the community is identified. In particular, Facebook and Twitter can act as places for community building and informal social interactions among learners that last beyond the completion of the course, which in turn can be a valid aid for continuing the relationships among instructors/learners and learners/learners, and for reaching new ones. 相似文献
2.
John Duffy 《The Journal of economic education》2019,50(2):89-107
The authors propose a classroom experiment implementing a simple version of a New Keynesian model suitable for courses in intermediate macroeconomics and money and banking. Students play as either the central bank or members of the private sector. The central banker sets interest rates to meet twin objectives for inflation and the output gap or to meet only an inflation target. In both settings, private sector agents are concerned with correctly forecasting the inflation rate. The authors show that an experiment implementing this setup is feasible and yields results that enhance understanding of the New Keynesian model of monetary policy. They propose alternative versions where the central bank is replaced by a policy rule and provide suggestions for discussing the experimental results with students. 相似文献
3.
Despite the importance of social cues in service experience environments, little is known about the role of other customer perceptions (OCP) in the formation of passengers’ travel experience (PTE) and loyalty in public transportation. This study examines the impact of OCP on PTE and loyalty in public transportation and also investigates the moderating role of face-consciousness between OCP and PTE. Results revealed that all three dimensions of OCP have a positive effect on PTE, which consequently influences loyalty. More importantly, face-consciousness moderated the relationship between suitable behavior and PTE. Transport managers can benefit from these findings by considering the social environment as they design their services. 相似文献
4.
Brands take advantage of technology, social media and constant connectivity to foster organic consumer engagement and interactions towards co-creating personalised customer service. Real-time service offers dynamic engagement with connected consumers. Brands in tourism and hospitality use technology to dynamically enhance consumer experience through co-creation. The integration of real-time consumer intelligence, dynamic big data mining, artificial intelligence, and contextualisation can transform service co-creation by mobilising recourses in the ecosystem. Nowness service emerges by dynamically engaging consumers in experience cocreation in real time. It has five interconnected characteristics that revolutionise the tourism and hospitality, namely: real-time, co-creation, data-driven, consumer-centric and experience co-creation. 相似文献
5.
This article presents a systematic review of the English-language empirical literature about citizen participation to identify the obstacles to its implementation and the most successful ways to address them. Three sets of variables seem to impact effectiveness: contextual factors, including information asymmetries and public officials’ attitude; organizational arrangements, including community representation criteria and process design; and process management patterns, including group dynamics and collaboration quality. Two recommendations stem from our analysis: internalize decisions in organizational procedures, and establish ongoing interactions between government bodies and their stakeholders. We conclude that half-hearted engagement is unlikely to lead to successful citizen participation. 相似文献
6.
Xiang Ying Mei 《旅游业当前问题》2019,22(12):1400-1404
The intense development of the tourism industry requires a skilled and qualified workforce. It is important to attract the right candidates to the tourism education, and subsequently provide relevant education to prepare students for the industry after graduation. While work placements may be useful and important to some extent, they are not the ideal solution. Hence, alternative approaches such as simulations and flipped classrooms may be applied. To provide realistic expectations, a closer collaboration between industry operators and education providers is needed. Education providers should assume a more proactive role by inviting tourism operators and integrated them in the tourism education programmes as guest lecturers. 相似文献
7.
秦永萍 《中小企业管理与科技》2021,(7)
由于国内社会经济的飞速发展,人民群众的生活水平越来越高,使得近年来出行旅游的人越来越多,这在很大程度上促进了旅游业的发展。特别是国内各地乡村旅游业的快速发展,大大推动了乡村经济的繁荣,促进了乡村现代化发展。论文以桂北地区乡土文化资源为研究对象,认为在发展乡村旅游经济的同时,更要重视乡土文化资源的保护与传承,从而有效实现乡村旅游经济的可持续发展,促进乡村旅游业以及社会经济的健康发展。 相似文献
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9.
文章结合了管理沙盘和ERP管理软件的各自特点,提出了适合于管理专业特色的基于ERP软件平台的管理沙盘仿真教学模式,旨在整合实践教学资源,使学生在学习和企业仿真模拟过程,体验到直观性和真实感,提升实践教学效果,培养学生的实践决策能力和必要的就业技能。 相似文献
10.
高文双 《中小企业管理与科技》2020,(2):116-117
中级财务会计是会计学专业的一门主干课程,起着承上启下的重要作用,但在教学过程中还存在许多问题,如重理论轻实践、考核体系单一、教学环节缺乏思政元素等。论文针对这些问题,尝试提出改革教学方式、深化校企合作、多元化考核、强化会计人员职业操守等建议,旨在进一步提升教学质量,突出学生的主人翁地位。 相似文献