许昌腐竹品牌构建影响因素研究

农产品品牌构建是当今发展农产品行业的一条有效路径,文章结合许昌腐竹特定行业的特点,采用解释结构模型的方法,提出腐竹品牌构建的影响因素间的相互关系。     

农户气象感知对购买天气指数保险意愿的影响——以山西岢岚和江苏南通430食用豆户为例

目的 综合已有研究发现,学者忽略了农户的气象认知对其天气指数保险购买意愿的影响。方法 文章基于山西省岢岚和江苏省南通市430食用豆种植户的实地问卷调查数据,运用Probit模型分析食用豆种植户对气象（如平均气温、平均降雨、干旱、霜冻等的发生次数及严重程度）的感知对其购买天气指数保险意愿的影响。结果 （1）食用豆种植户的气象感知显著地影响其购买天气指数保险的意愿。此外,食用豆种植户的村干部经历和兼业户身份对其购买天气指数保险产生正向且显著的影响;（2）而家庭人口数以及是否有专门的食用豆贮藏场所等对食用豆种植户购买天气指数保险产生负向且显著的影响。结论 因此,在食用豆种植户中推广天气指数保险应关注到其气候的感知,可以通过多种方式（例如公益宣传片、教育培训等,线上线下、网络电视手机、书籍宣传册等）宣传气候变化对食用豆种植的危害,强化食用豆种植户的风险管理意识,进而提高其购买天气指数保险的意愿。     

基础设施在中国农业全要素生产率中的作用

This paper uses the Malmquist index to examine the sources of Total Factor Productivity (TFP) in Chinese agriculture. The overall goal of this study is to create a framework for assessing the trend of China’s agricultural infrastructure and to measure its impact on Total Factor Productivity. The main methodological contribution is to provide more contributive measure of crop-specific technologies. Based on the province-level panel data set during 1988–2002, the primary finding is that infrastructure has positively and statistically significant association with the estimated coefficient on Total Factor Productivity for rice, wheat, maize, and bean. An erratum to this article is available at .     

Lead-farmer extension and smallholder valuation of new agricultural technologies in Tanzania

Encouraging the widespread adoption and use of new on-farm technologies is an important part of productivity-led strategies to promote agricultural transformation. While many interventions have been designed to promote adoption through extension and education, little is known about how these efforts influence farmer willingness-to-pay (WTP) for new technologies. We use a Becker-DeGroot-Marschak (BDM) mechanism to elicit farmer WTP for two improved seed varieties and a new seed treatment product, Apron Star, under two different lead-farmer extension treatments in Tanzania: (i) a demonstration plot showcasing the technologies within a village; and (ii) a demonstration plot coupled with distribution of trial packs enabling some farmers to test the technologies on their own land. In the BDM, farmers were presented with six products – the two bean varieties: without Apron Star, with Apron Star already applied, and with a sachet of Apron Star for the farmer to treat the seed him/herself. Our results suggest that neither extension treatment significantly affects WTP for these technologies. However, we find that farmers are willing to pay more for seed that is pre-treated with Apron Star than for seed bundled with a sachet of Apron Star for self-treatment.     

巴西大豆产业发展经验

巴西是世界第二大豆生产国和主要的出口国，近年来大豆总产达到4000万吨以上。巴西与中国同属发展中国家，很多方面很相似，在大豆产业政策、发展机制、科学研究与市场开发等方面有许多成功经验与做法值得研究．对于振兴中国大豆产业具有一定的借鉴作用。     

九阳豆浆机的情感营销之道

情感营销是一种营销理念,也是一种营销方式。九阳豆浆机从产品命名、产品设计、产品宣传中都融合了情感因素,而通过建设豆浆生活馆、阳光豆坊充分展示豆浆文化,倡导健康生活。从中得到启示是:企业只有从开发情感产品、设立情感渠道、运用情感促销等方面实施全方位的情感营销,才能让顾客真正感受企业文化,体验企业产品和服务,成为企业忠诚的客户。     

采用豆渣研制可食用包装纸

以价格低廉的豆渣为原料,生物蛋白酶、脂肪酶为催化剂,提取豆渣中的膳食纤维,制成新型可食性包装。通过分析加酶量、酶作用时间、温度、pH值、塑化剂和糊精的用量等因素的影响,确定其最佳工艺为：蛋白酶用量4%、反应时间7小时、温度40℃、pH值7、塑化剂用量为1.5%、糊精加入浓度为2%。     

The development of the management accountant's role revisited: An example from the Swedish Social Insurance Agency

This study traces the development of the management accountant (MA) role at the Swedish Social Insurance Agency (SIA). In 2012, the agency began a reformation by implementing the Lean management system in hopes of increasing customer trust. The results of this study show that the authority of the MA rests on decentralization and the proximity of MAs to managers, as previous research has shown, and more specifically on a definitional and a moral prerogative that may or may not be awarded to MAs enabling them to act as de facto managers. The study shows how the role of the SIA's operative level MAs changed into a helpdesk function with the role of assisting other groups to help themselves, in this case operative‐level teams that had begun performing management accounting tasks. Thus, this study bears witness not to the expansion and hybridization of existing MA roles, but to the reduction in authority and de‐hybridization of the MA role, from business partner to a pedagogical role on a consultative basis.     

豆渣膳食纤维饼干最佳制作工艺配方研究

本文在普通饼干的基础配方上,添加豆渣粉、全麦粉、低聚果糖等原料,以提高膳食纤维含量以及适口性为主要目的,研制出富含大豆纤维的高膳食纤维饼干。通过单因素试验和正交试验,以感官评定、质构硬度和营养价值等指标对其进行综合评价,确定豆渣膳食纤维饼干最佳配方为:低筋面粉100 g、全麦粉45 g,豆渣粉35 g,油脂40 g,白砂糖15 g,低聚果糖10 g,食盐0.4 g,鸡蛋5 g,小苏打1 g。按照此配方生产出的高膳食纤维饼干,色泽为均匀的金黄色,且具有豆香味,甜度均匀,口感细腻酥脆。     

不同菌种发酵豆渣的营养及抗氧化特性分析

本文主要探析了不同菌种发酵豆渣的营养及抗氧化特性。结果表明,对比蒸煮豆渣以及发酵豆渣,发酵豆渣有增加的蛋白质以及减少了含有的脂肪,维持不变的就是粗纤维含量。米曲霉发酵进行到48 h时,对ABTS自由基清除活性最强。其余菌株发酵豆渣80%乙醇提取物清除DPPH自由基的能力在发酵进行到24 h时达到最高值,其中枯草芽孢杆菌最大达42%,比未发酵蒸煮豆渣提高40%。