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1.
《International Journal of Research in Marketing》2022,39(3):678-698
Consumers often base their judgments on a no-pain, no-gain principle—that is, one must pay a cost in order to achieve a beneficial outcome. For example, they infer the quality of a product from its price and judge a bad-tasting medicine to be more effective than a tasty one. Although the use of this principle to infer the value of a product or service has been observed in several domains, the processes that underlie its use have not been fully explored. We find that when people feel out of control, they tend to use the principle because it exemplifies a causal relationship between actions and outcomes and endorsing it reaffirms their belief that they have control over the outcomes of their behavior. Our findings have implications for how marketers might position products and services to attract consumers who perceive themselves as having different levels of control. 相似文献
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Endogeneity is a crucial problem in survey-based empirical research on marketing strategy (MS) and inter-organizational relationships (IORs); if not addressed, it can cause researchers to arrive at flawed conclusions and to offer poor advice to practitioners. Although the field is increasingly cognizant of endogeneity-related issues, many authors fail to properly address it, particularly in survey-based research. Emphasizing the role of essential heterogeneity, this article develops an overarching framework to help improve the understanding of endogeneity problems and how to tackle them when researchers use cross-sectional survey-based data. The authors provide explanations of and advice for how MS and IOR researchers can address six “painful” and sometimes hidden decisions: 1) Do you have an endogeneity problem? 2) What technique/estimator is appropriate? 3) What instrumental variables (IVs) should be chosen? 4) How should IVs be evaluated empirically? 5) How should the results be interpreted and evaluated? and 6) What results should you report? The authors provide a practical flowchart to guide researchers in their efforts to address endogeneity-related concerns. 相似文献
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[目的]把握区域农产品质量竞争力不仅是促进区域农产品富有竞争力的积极方法,也是稳步提升农产品质量安全的重要做法。[方法]文章运用生态位态势理论,构建了以区域为评价主体的农产品质量竞争力评价体系,并从两个层面对浙江省各地级市农产品质量竞争力进行研究。在纵向层面上,测算了各地级市农产品质量竞争力生态位宽度,对各地级市农产品质量竞争力状态进行了评价和排序。在横向层面上,测算了各地级市农产品质量竞争力生态位重叠度,对各地级市农产品质量竞争力的合作程度进行了评价与区分。最后整合运用生态位协同、生态位扩充等理论,提出浙江省各地级市提升农产品质量竞争力发展策略。[结果]通过区域农产品质量竞争力生态位宽度研究发现,杭州和宁波的农产品质量竞争力较强,其生态位宽度分别为0.103 6和0.103 2,而丽水和舟山农产品质量竞争力相对居后,其生态位宽度分别为0.079 0和0.075 6;通过区域农产品质量竞争力生态位重叠度研究发现,可将全省划分为西北平原区域、东南部沿海区域和西南部山地区域等3个区域,各区域内部地级市可通过协同合作提升农产品质量竞争力。[结论]根据各地级市生态位宽度和生态位重叠度的差异,应采取生态位扩充、生态位协同、生态位分离的策略,从而因地制宜提升区域农产品质量竞争力。 相似文献
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Institutional Economics as Theory of Policy Change: Impact of Past Policy Failures on Present Policy
Koji Noda 《Journal of economic issues》2018,52(1):117-135
Social scientists have developed several theories for understanding or evaluating policy change over time. Since all costs or benefits are not internalized owing to positive transaction costs, policymaking is always implemented under cost underestimation conditions and, therefore, is imperfect. I call this trait policy failure in this article. Furthermore, I show that a new framework combining the social costs approach and the legal/economic approach in institutional economics is suitable and can be applied to evaluating how past policy failures affect present policy, providing as an example the Fukushima nuclear disaster in Japan. 相似文献
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[目的]为促进水库移民的生计恢复及转型,探寻就业结构和土地流转间的交互机制,分析两者间耦合作用对当前移民安置模式及政策的影响。[方法]文章从移民就业结构变迁出发,通过超边际理论构建了安置区移民土地的流转机制模型,推演了从业决策对土地流转行为的影响路径,并运用南水北调农业安置移民数据进行实证检验。[结果]大面积转出土地是移民搬迁后土地处置的主要行为,移民中土地转入户有所增加,但土地集中度却有所减少。移民非农就业较搬迁前有明显上升,并有向当地兼业转移的趋势,但与土地流转间并不互为因果,农村社保还难以弱化其对土地养老的依赖。劳动力数量、非农就业时间、非农收入占比、土地政策等对移民土地流转行为和规模均有显著影响,而外出就业前景和地租水平在促进土地流转行为的同时,却不一定能增加土地流转面积。[结论]移民外迁中可以采用无土安置代替农业安置,推动移民土地流转的关键在于技能培训、政策保障和地租补贴,简单的就业推荐和土地权属划分的作用有限。而对于移民中的农业大户,则需在满足土地转入面积的基础上,保障其在安置区的各项土地权益。 相似文献
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自2015年来深化科技体制改革进入关键期,再造国家科研资助体系提上日程。从竞争性与非竞争性的二元结构资助体系、产学合作政策两个维度,对比分析中日两国的科研资助体系发现,当前我国还存在非竞争性科研经费比例偏低、竞争性资助计划覆盖领域和人群不够充分、对产学研合作的政策引导尚存不足等问题。因此,还需进一步优化科研资助体系,使其在二元结构、覆盖面等方面更加合理,并强化对产学研合作的政策规范和引导。 相似文献
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社会资本包含集体社会资本和个体社会资本。通过对Elsevier,Springer link和CNKI等平台上的文献进行梳理发现:在旅游领域,社会资本理论研究主要集中于集体和个体社会资本对旅游发展影响以及旅游对目的地社会资本影响等方面,研究呈现出内容上集中于社会资本对旅游的影响,方法上以案例分析为主的特点,当前仍存在不足,并提出今后研究的趋势,为以旅游创新助力乡村振兴,关注特色小镇发展模式,促进文化旅游可持续等,更好地运用社会资本理论来解释和解决旅游活动中的现象和问题,促进旅游业可持续发展。 相似文献
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The concept of socioemotional wealth (SEW) seeks to present an independent paradigmatic basis for family-firm research, and in doing so aims to establish a sound basis for the scientific legitimacy of family-firm research. Establishing that legitimacy requires scholars to demonstrate that SEW is based on coherent assumptions on several theoretical levels. This paper uses the problematization methodology to challenge the coherence of the theoretical assumptions underpinning SEW and to advance theory development. The results of this problematization show that SEW is built on a theoretical level close to the object of research (in-house assumptions), but that more deeply-rooted theoretical levels (e.g. paradigmatic assumptions) are not sufficiently elaborated. Moreover, the original conceptualization is based on a positivist-mechanistic view, which hinders SEW reflecting the complex reality of family firms. Based on the results of this problematization, new systems theory is applied to reframe SEW’s theoretical grounding. Thereby the main contribution of the paper is a critical reflection on the theoretical underpinnings of SEW (in particular root-metaphor and paradigmatic assumptions), serving as the basis for advancing a coherent theoretical understanding of this important concept in family business research. 相似文献