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1.
Consumers often imagine what it would be like to own a new product. Does engaging in such thoughts on desired future impact consumers’ purchase intentions, and if so, what is the underlying process? This study sets out to investigate the posed questions by assessing self‐regulatory strategies consumers employ upon pondering on a desired future. Based on Oettingen’s fantasy realization model, the authors take a comparative approach of two modes on desired future—mental contrasting and indulging—en route to purchase intentions. In mental contrasting, an individual juxtaposes a desired future with his/her present reality, whereas, indulging is simply envisioning a desired future. Contingent upon the perceived likelihood of fantasy realization, consumers in the mental‐contrasting condition adjust their level—that is, high (low) for high (low) feasibility case—in goal commitment as well as in energization to achieve the desired future. In contrast, consumers in the indulging condition engage in moderate level of goal commitment—irrespective of the likelihood of fantasy realization. In a series of experiments, this study scrutinizes the fantasy realization model in context of attribute alignability/nonalignability, uncertainty in attribute meaningfulness and novelty, technological and psychological obsolescence en route to affecting the consumers’ product purchase/upgrade intentions. Conceptually, this study is the first to adapt the fantasy realization model to the marketing context, and the authors provide managerial implications of their key findings. 相似文献
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食品安全规制涉及政府、生产者和消费者三方利益主体的博弈。已有文献主要关注政府规制对减少生产者违规概率、提升食品安全水平和消费者福利所产生的作用。本文从生产者福利视角考察企业参与食品安全规制是否存在“收益率溢价”效应,以此对中国食品安全规制的间接效果进行实证检验。首先采用倾向得分匹配模型考察食品安全规制对企业资产收益率的平均影响效应,然后采用广义倾向得分匹配模型和门槛模型进一步考察不同规制强度与企业资产收益率的非线性关系。研究表明,当前食品安全规制对参与规制企业产生了“收益率溢价”的间接效果,但随着规制强度的扩展,企业资产收益率呈现先上升后下降的“倒U型”变化,具有显著的双重门槛特征,当企业持有4项质量认证证书时为“最优规制强度”。最后结合当前中国实际,解释了上述结论产生的原因及政策含义。 相似文献
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本文介绍了水泥掺减水剂、减水剂和水泥双掺粉煤灰与减水剂和水泥双掺磨细矿碴的三个配合比设计方案,比较了52.5MPa水泥和42.5MPa的配制效果,同时也比较了各种掺合料在不同掺量时的配制强度,配制出了3天达设计等级强度90%,可同时满足预制梁和连续梁施工技术要求的高强、超早强预应力混凝土配合比设计方案。 相似文献
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城市综合经济实力的主成份分析研究 总被引:10,自引:0,他引:10
用定量的方法评价城市的综合经济实力,提出了反映城市综合经济实力的8项指标,运用SPSS统计软件对国内20个大中城市的综合经济实力进行主成份分析,并给出了这20个城市综合经济实力的排序。 相似文献
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Given that a powerful CEO is more likely to overcome problems and control performance in a firm, this study first focuses on exploring whether CEO power positively affects certain measures of bank performance and which sources of CEO power have these positive impacts. Next, this study further analyzes whether the positive impact of CEO power on performance is negatively mediated by board strength. Our sample includes data on the three main types of Chinese banks for 2006 to –2016.Our results show that CEO structural power significantly improves a bank’s overall profitability, risk-taking ability and lending quality, CEO ownership power significantly raises a bank’s lending quality, and CEO expert power significantly increases a bank’s overall and shareholder profitability. As considering the endogeneity, CEO prestige power significantly improves a bank’s overall profitability. Next, we use the proportion of independent directors as our measure of board strength and find that a stronger board reduces the beneficial effects of CEO structural power on a bank’s lending quality, of CEO ownership power on shareholder profitability, and of CEO expert power on lending quality. There are similar harmful mediating effects when we use the proportion of foreign investors and board size as measures of board strength. Our results can help Chinese bank authorities develop policies to appropriately raise bank CEOs’ power and reduce board supervision of CEO power. 相似文献
10.
吊桶是立井井筒开凿时期提升矸石和运送材料及升降人员的主要容器,吊桶的卸矸目前多采用挂钩式或座钩式卸料方式;但是随着矿井的开凿深度不断延伸,在过透水层时,由于探放水不及时或涌出水比较大,超出了井筒的排水量,或者是由于冷冻井在解冻后,井筒的井筒质量不过关,各别井壁也会发生透水事故;这就会出现淹井事故,有时淹井深度达二三百米。对于处理这种淹井事故,往往只有一个办法,那就是用沙或混凝土对井筒回填;这就需要吊桶在下到几百米下的水底自动把料卸掉,但现在矿井常用的挂钩式吊桶和座钩式吊桶已经不能满足这个需要了。 相似文献