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1.
Researchers seeking to study the relationships between consumers' communications, attitudes, and behaviors could benefit from monitoring consumers over time, across multiple locations and channels, and in a way that reflects consumers' subjective perceptions. Diaries on smartphones (mobile diaries) can be used as a research tool for such purposes. A mobile diary is a self-report instrument whereby people use their mobile handset to repeatedly report experiences of interest. Mobile diaries are increasingly used in psychology, geography, medicine, and commercial marketing. Yet they have rarely been used for quantitative marketing research, and were not benchmarked against best-practice metrics in marketing.In this study, we aim to set the ground for using mobile diaries in quantitative marketing research. We first lay out the theoretical infrastructure for the usage of mobile diaries, and describe possible respondent reporting concerns, including concerns related to non-reporting, reporting over time, and concerns stemming from individual-level heterogeneity.We demonstrate the potential of mobile diaries, as well as the importance of the various concerns, using a benchmark test case in the context of primetime TV viewing. Our benchmark uses a sample of respondents with both mobile diary viewing reports and Nielsen People Meter (NPM) records. Our analysis reveals that averaging across all conditions, 47.4%–64.7% of the NPM records are reported by the diary. The major sources for mismatch are random time periods without alarms, short viewings, and periodic reporting inactivity (pulsing). Concerns such as a decrease in reporting rates over time (e.g., fatigue), smartphone ownership, and demographic variation across individuals have relatively small effects on reporting likelihood. Analyzing the cases in which diary reports do not have a matching NPM record, we find many of them can be attributed to out-of-home viewing and viewing on non-metered devices. This finding demonstrates how mobile diaries can complement metered measurements. Overall, aggregate diary-based ratings have a 0.90 correlation with NPM ratings.We discuss implications for designing and using mobile diary studies in marketing.  相似文献   
2.
刘家荣  韦大松 《现代食品》2020,2(4):9-12,15
研发适用于滤袋式除尘器粉尘爆炸危险源信号的实时检测及预警系统。该系统综合应用工业控制、PLC控制、智能测控终端无线传输、云平台数据管理等技术。采用传感器分别监测除尘器运行时的进出风口压差、除尘器运行状态、高压脉冲喷吹压力和箱体温度。当监测信号不在系统预设的合理范围时,PLC输出就地预警信号,监测信号也可通过无线传输模块上传到云平台。运用云平台的数据分析功能,实现除尘器运行状态系统化监测和综合管理。  相似文献   
3.
《中国林业经济》2020,(3):66-69
选择具有代表性的湖北和广东碳排放权交易市场为研究对象,利用GARCH-POT-Copula模型对这两个市场的动态相依性与组合风险度量进行分析。研究结果表明:广东和湖北碳排放权市场之间的相依度较小,两个碳排放权市场价格波动不能给对方市场带来较大的影响,两市场近似于独立存在。提出了要从配额指标、基础设施建设、报送系统、市场交易主体等方面建立健全和完善全国统一的碳排放权交易市场的建议。  相似文献   
4.
A number of chronic poverty measures are now empirically applied to quantify the prevalence and intensity of chronic poverty, vis‐à‐vis transient experiences, using panel data. Welfare trajectories over time are assessed in order to identify the chronically poor and distinguish them from the non‐poor, or the transiently poor, and assess the extent and intensity of intertemporal poverty. We examine the implications of measurement error in the welfare outcome for some popular discontinuous chronic poverty measures, and propose corrections to these measures that seeks to minimize the consequences of measurement error. The approach is based on a novel criterion for the identification of chronic poverty that draws on fuzzy set theory. We illustrate the empirical relevance of the approach with a panel dataset from rural Ethiopia and some simulations.  相似文献   
5.
跟踪空间邻近目标时,仅依靠运动学信息不足以实现可靠的数据关联,而基于动目标指示器(Moving Target Indicator,MTI)雷达和电子支援措施(Electronic Support Measurement,ESM)的多源异类传感器数据融合可以通过提升数据关联性能达到改善跟踪性能的目的。通过构建基于五种成比例再分配规则(Five Proportional Conflict Redistribution Rules,PCR5)置信度量的数据关联策略,将目标运动学信息和属性信息结合做多特征推理,解决异类传感器数据的不确定性和不一致性;利用Dempster-Shafer(DS)证据理论方法进行属性融合更新,完成属性信息在时间序列上的相干积累,实现空间邻近目标的可靠跟踪。该方法从数据关联和状态估计两方面联合进行改进,通过引入属性信息提升数据关联的正确性,从而提升跟踪性能,实现多源异类信息下的协同跟踪。仿真表明,相比于仅雷达跟踪、雷达和ESM序惯跟踪等方案,该方法可有效提升跟踪精度和关联性能。  相似文献   
6.
This paper shows how sustainable and smart strategies can be implemented in cities and how these strategies influence, and are influenced by, performance measurement systems. Drawing upon the Foucauldian notion of governmentality, the authors present the case of Gothenburg in Sweden, where they interviewed the key actors involved in a new sustainability strategy. Translating strategy into performance measurement systems requires collaboration across organizational boundaries and considerations of financial goals and social and human aspects.  相似文献   
7.
Although an objective and increasingly common technique in marketing, media and psychology, psychophysiological measures are rarely used in tourism research to detect tourism consumers’ spontaneous emotional responses. This study examines the use of psychophysiological measures in tourism and in particular explores the usefulness of skin conductance (SC) and facial electromyography (EMG) methods in tracking emotional responses to destination advertisements. Thirty-three participants were exposed to three destination advertisements while their self-report ratings, real-time SC and facial EMG data as well as post hoc interview data were obtained. The results demonstrate that, compared with self-report measures, psychophysiological measures are able to better distinguish between different destination advertisements, and between different dimensions of emotion. Participants’ affective experience reported in post hoc interviews was found to be consistent with emotional peaks identified from continuous facial EMG and SC monitoring. These results validate the ability of psychophysiological techniques to capture moment-to-moment emotional responses and it is concluded that psychophysiological methods are useful in measuring emotional responses to tourism advertising. Methodological insights regarding the constraints associated with the use and application of psychophysiological methods are discussed.  相似文献   
8.
Welfare in economics is generally conceived of in terms of the satisfaction of preferences, but a general, comparable index measure of welfare is generally not taken to be possible. In recent years, in response to the usage of measures of subjective well-being as indices of welfare in economics, a number of economists have started to develop measures of welfare based on preference-satisfaction. In order to evaluate the success of such measures, I formulate criteria of policy-relevance and theoretical success in the context of preference-satisfaction measures of welfare. I present a detailed case study of the methodological choices put forward in a prominent generalized proposal for measuring welfare through preferences recently published in the American Economic Review. I contrast this with an alternative welfare measure which also uses preferences to weight aspects of welfare: the ICECAP-A measure. I assess the methodology of both approaches in detail and argue that the two goals of a preference measure of welfare can only be satisfied at the expense of making a measure prohibitively costly.  相似文献   
9.
本文通过构建城镇化包容性发展指标体系,测度出中国2003—2015年30个省级区域的城镇化包容性发展指数,经莫兰指数检验发现其具有显著的空间正相关性。进而采用空间计量模型,基于户籍制度改革背景,从生产性公共投资、社会性公共投资与环保性公共投资三个方面研究公共投资对城镇化包容性发展的影响。研究结果表明,生产性公共投资与社会性公共投资对城镇化包容性发展均存在显著的正向支持作用,且户籍制度改革变量与二者产生了正向的交互作用,说明随着对人口流动限制的放松,生产性公共投资与社会性公共投资对城镇化包容性发展的支持作用有所增强,但环保性公共投资未能表现出显著的支持作用。在未来城镇化进程中,应当优化调整中国公共投资的行业结构与区域结构,从而更好地提升城镇化包容性发展水平。  相似文献   
10.
[目的]精确测度村级多维贫困以及划分贫困类型,是当前提高贫困识别精准度,进一步推进农村精准脱贫的战略需求。[方法]文章基于重庆市1 919个市级贫困村的调研数据,构建地理资本视角下村域多维贫困测度指标体系,并采用多维贫困测度模型、指标贡献度模型和最小方差方法系统揭示了重庆市贫困村多维贫困程度、贫困类型及其空间分布特征。[结果](1)重庆市贫困村多维贫困程度呈两端大中间小的"哑铃状"结构,贫困程度极化特征显著,区域发展具有不平衡性。空间分布上,贫困村多维贫困程度呈从渝东北、渝东南分别向渝西地区逐渐减轻的特征,贫困村多维贫困程度存在明显的地域性差异;(2)重庆市贫困村贫困类型主要分为单资本缺失型、双资本缺失型、三资本缺失型、四资本缺失型4个类型,其占比分别为9.07%、20.27%、66.91%、3.75%,三资本缺失型是最主要的贫困类型。[结论]重庆市贫困村致贫因素复杂多样,需要根据各自的贫困特征,因地制宜地开展差别化的帮扶工作。科学推进精准扶贫战略,力争实现2020年全面脱贫。  相似文献   
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