清徐县优势农业与旅游业协调发展研究

[目的]发展优势农业是改造传统农业,加快农业现代化的有效途径之一,旅游业作为国民经济新的增长点,两者协调发展更有利于增加农民收入,促进新农村建设,同时也是农村社会经济可持续发展的必然要求。[方法]文章通过文献查阅法了解清徐县优势农业葡萄及葡萄文化旅游业等方面的相关研究及研究成果,结合实证分析法通过协调发展度函数构建模型对清徐优势农业协调旅游业发展进行定量分析。[结果]清徐县优势农业和旅游业的综合评价指数从2004年的0.118 6上升到2016年的0.985 8,总体呈上升趋势,同时协调度13年间,2004~2008年介于0.221 5~0.490 5之间,处于失调发展阶段,2009年为过渡阶段,协调度为0.524 3,2010~2015年协调度介于0.626 7~0.685 8之间,处于初级协调发展水平,2016年协调度为0.701 7,发展到中级协调发展水平。优势农业与旅游业协调发展有利于区域经济水平的提高和农业收入的增加。[结论]推动优势农业与旅游业协调发展,清徐县需加大散户经营管理力度,切实有效地解决散户存在的实际问题,夯实优势农业的基础,为旅游业发展提供更大的发展空间。     

集群企业间知识溢出、研发竞争与集群主导设计形成的关系

考察了产业集群企业间的研发竞争和知识溢出对集群企业采纳潜在主导设计的影响。通过数理分析和实证检验,得到如下结论:集群企业间的研发竞争有利于主导设计的形成;集群企业间的知识溢出对主导设计的形成也有正向影响;企业间的研发竞争正向调节知识溢出与主导设计形成的关系。     

Competition‐driven repositioning

We study competition as an impetus for firms to reposition—to abandon their current positioning strategy and adopt a new one. We predict that as a strong firm moves closer, competition erodes the profitability of situated firms and prompts them to reposition. We expect this effect is pronounced the greater difference in competitive strength. However, we expect that countervailing forces exist such that the viability of alternative positions and the opportunity cost of abandoning a current position mitigate this effect. Evidence from a natural experiment in China's satellite television industry supports our hypotheses. This research adds to the existing literature on repositioning, which emphasizes the phenomenon as opportunity‐driven, and to the competitive interaction literature, which typically does not distinguish between noncounterattack strategies. Copyright © 2013 John Wiley & Sons, Ltd.     

Reconceptualizing value creation: Exploring the role of goal congruence in the Co-creation process

As companies gradually shift from the exchange view to the resource integration view, the creation of value also shifts from the customer sphere to the joint sphere. As a result, the customer and service provider are responsible for co-creating value through resource integration. However, it raises the question of whether customers are capable of contributing to the co-creation of value. Our study proposes a framework of how goal congruence plays a pivotal role in the resource integration process between all actors in the joint sphere. When the level of goal congruence between customer and service provider actors is high, it stimulates the exchange of valuable resources from all actors, which leads to the actual experience of co-creation resulting in value-in-use and improves service outcomes, i.e., customer satisfaction and loyalty. Data were collected through a field survey from salon-and-spa customers (n = 530) and PLS-SEM was employed to test the hypotheses and further analysis. The results show that goal congruence impacts customer satisfaction and loyalty through value-in-use. Therefore, suggesting service providers to properly socialize their goals will be a good strategy to increase customer capability to co-create value and ultimately enhance customer satisfaction and loyalty.     

Network patterns and competitive advantage before the emergence of a dominant design

This study examines the performance implications of the alliance networks of 49 firms that competed for two technology standards in the U.S. local area network industry from 1989 to 1996. During the race to define a dominant design, individual firms attract the suppliers of complements by building alliance networks to favor the firms' preferred technology standard. Controlling for the number of suppliers in each technology standard community and the extent of technical progress achieved by individual firms, the panel data analysis shows that central firms with high ego network density, coupled with a strategic intent to acquire and share knowledge broadly within the technological community, achieve better innovation performance. The size of the technological community and some random events in the early formation of the industry do not provide a sufficient explanation of how these firms gain the diverse support of suppliers or enhance their competitive advantage. By demonstrating the independent and contingent effects of alliance network properties, this study explains how network patterns might enhance or limit the benefits of alliance networks when focal firms embrace different innovation strategies. Copyright © 2009 John Wiley & Sons, Ltd.     

Consumer workers as immaterial labour in the converging media markets: three value‐creation practices

This paper takes a practice‐based approach to consumer studies and focuses on the strategic and productive roles that consumers play as immaterial labour or consumer workers in the converging media markets. Based on a case study of a print media organization and its customers, the aim is to discuss the collaborative practices through which value is created in the market. By means of a textual analysis of online and interview data, three value‐creation practices are abstracted and illustrated: constructing a sense of belonging and collective identity, mutual helping and peer support, and building pride and self‐respect. Overall, the paper suggests that in global media environments, consumer‐customers are playing increasingly significant strategic roles in the practices and processes through which value is co‐created in the market. It is therefore concluded that the idea of consumers, and media audiences in particular, as recipients of communication and targets of marketing activities needs to be problematized and the dynamic strategic roles that consumers currently play in the market need to be acknowledged and actively incorporated into the business praxis of media corporations.     

战略性行为下主导企业对集群实施CSR的作用机制

集群是一个复杂的自组织网络,实施CSR是集群可持续发展的必然选择。集群中主导企业因其特有的优势和地位,对集群实施CSR具有关键性的作用。本文研究表明,主导企业对集群实施CSR的带动作用主要分为三个阶段,并体现出三种不同的作用形式。针对研究结果,本文就集群实施CSR提出了相关政策建议。     

由垄断到支配：中国烟草产业市场结构调整的路径选择

由垄断市场结构到支配性市场的转变,是由烟草产业特点和适应国际环境的基本要求所决定的,从全球、亚太、美国、日本烟草呈现出支配性市场结构的特点,结合中国的实际情况,分析中国烟草产业市场结构调整的方向,只有支配性市场结构能够将行业垄断力转化成为企业竞争力.     

流通领域零供交易关系的平等性研究

随着我国市场经济的发展,商品流通领域中的零售商和供应商双方在交易中的地位也在不断转换,零售商逐渐在交易中占据优势地位,一些大型零售商滥用这种优势地位激化了其与供应商之间的矛盾,零售商的优势地位容易导致拖欠、占用供应商贷款,收取名目繁多的费用,要挟供应商等问题.从法律关系看,零售商与供应商之间的交易关系是民事法律关系,应体现意思自治与平等、合同自由的原则,但在现实中,由于一些零售商滥用市场优势地位,二者的关系与这种原则还有相当大的差距.为此,应建立和完善制止滥用市场优势地位的法律,并借助行业协会的力量建立多种协调和自律机制.     

“腾讯QQ”与“360”之争的反垄断法分析

“腾讯QQ”和“360”之争已广受国人关注,“腾讯QQ”的强制卸载行为更是将此风波推向极致。深层次分析“腾讯QQ”之行为,网络型产品自身的外部性特点使其具备市场支配地位的条件,数字的不可携带性是其滥用支配地位的根源,其强制绑架消费者利益,远超出了自力救济的范畴,违背了《反垄断法》的基本价值取向,严重破坏了正常的市场竞争秩序,这足以认定其实质上滥用了市场支配地位。针对“腾讯QQ”等新兴的网络型产业,适用《反垄断法》予以规制时面临相关市场理论缺失、滥用市场支配地位行为种类受限、市场份额并非界定市场支配地位的唯一标准等难题。因此,应完善相关反垄断法律制度,进一步明确网络型产业市场支配地位的特殊界定标准,进一步细化滥用市场支配地位的行为种类,引入网络强制接入机制,以保护消费者的利益,实现反垄断法保护竞争的基本价值取向。