Länger leben — Siechtum und Pflege ohne Grenzen?

At present, our society and its social security system are not prepared to cope with the challenges resulting from the continuous increase of life expectancy. The traditional concept of disease has to be modified for serving the special needs of the elderly. The optimistic compression of disease theory is an intriguing model, but lacks prove by available data. The anti-aging boom diverts the focus from the social and financial burden that will be unevitably caused by long-term care in the future. If there will not be an — up to now unforeseeable — breakthrough in research, particularly dementia will have an enormous impact on social cost which is often underestimated.     

Tacit meaning in disguise: Hidden metaphors in new product development and market making

This article explores the role of metaphor in product development processes and market making. Based on a sociocognitive perspective of innovation dynamics and required learning by market actors, the potential of metaphors for mental model development during new product development (NPD) processes is investigated. Three roles for metaphors as cognitive focusing devices for the co-evolution of producers' and consumers' mental models are inferred: mental model communication, mental model matching, and mental model creation. These roles are illustrated by examples that reinforce the need for creativity in applying metaphors as cognitive focusing devices in NPD and market making.     

Price Cap Regulation in the Cable Television Industry: Why was the Demand Stagnant?

During the period of 1992 to 1996, the cable television industry in the United States was regulated by the FCC, which took several price cap measures. As a result, the increase in the price cable service substantially slowed. However, the cable demand did not rise as anticipated. Using a model of imperfectly discriminating monopoly, the paper empirically investigates this curious phenomenon of stagnant demand despite lower prices. The paper finds that the FCC's price capping constrained both demand and prices. The demand was constrained since the price cap was designed to cover almost all TV channels carried by cable systems, and subsequently discouraged cable systems from meeting different customer preferences with multi-tier services.     

The Effect of Communication Media on Cooperation

Abstract. We examine how communication affects cooperation with the help of seven standard public goods experiments that only differ with respect to the medium of pre‐play communication. Our treatments include bidirectional and unidirectional communication via (mostly electronic) auditory and/or visual channels. The results suggest that successful cooperation is attributable to the opportunity of ‘coordinating’ behavior in the communication phase. Furthermore, both the level and the stability of cooperation significantly interact with the communication medium, even though the content of communication is remarkably similar across the communication treatments.