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中国企业对日并购策略研究
引用本文:刘昱洋. 中国企业对日并购策略研究[J]. 企业活力, 2012, 0(12)
作者姓名:刘昱洋
作者单位:河南省社会科学院,郑州,450002
摘    要:中国企业对日并购的增加体现出了对核心技术的强烈需求。对日并购是中国企业变大变强的一种成长战略,却不是一件易事,它是一个系统工程,牵涉的要素要比国内的企业并购复杂得多。中国企业对日并购要充分做好并购前的准备工作,加强自我保护,在股权完成交割或资产过户完成后要重点做好文化整合、人事整合、技术整合、营销整合四方面的工作。

关 键 词:中国企业  日本  并购  整合

Research on the Strategy of Chinese Enterprise Merging and Acquiring Japanese Enterprise
Abstract:The increasing condition of Chinese enterprises’merging and acquiring of Japanese enterprises reflects their strong demand of core technology.It is a growth strategy to be bigger and stronger for Chinese enterprises to merge and acquire Japanese enterprises,but that is not an easy task,but a systematic engineering,involving much more complicated elements than the merger and acquisition of domestic enterprises.Chinese enterprises need to make full preparations before the merger and acquisition to Japanese enterprises,to strengthen self-protection,and to focus on doing the integration work in four areas of cultural integration,personnel integration,technology integration and marketing integration after the completion of equity delivery or the completion of the ownership transfer of assets.
Keywords:Chinese enterprises  Japan  merger and acquisition  integration
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