| 后世园会效应下的辽宁旅游产业竞争力提升研究 |
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| 引用本文： | 石张宇.后世园会效应下的辽宁旅游产业竞争力提升研究[J].特区经济,2008(6):160-161. |
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| 作者姓名： | 石张宇 |
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| 作者单位： | 安庆师范学院,人文社会学院,安徽,安庆,246011 |
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| 摘 要： | 2006沈阳世园会已过去近两年之久,世园会的的成功举办,为辽宁旅游业迎来了新的发展契机,研究后世园会效应对辽宁旅游产业竞争力的影响具有深远意义。在分析辽宁旅游产业与竞争现状的基础上,论述了世园会对辽宁旅游业在拓展客源市场、创新旅游产品种类、改善旅游形象、提高服务水平等方面的积极效应。最后重点研究了这些积极效应对辽宁旅游产业竞争力提升的诸多外在表现形式。
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| 关 键 词： | 世园会 竞争力 效应 提升 |
Research of Liaoni tourism industry competitiveness improvement under the effect of post world exposition |
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| Shi Zhang Yu.Research of Liaoni tourism industry competitiveness improvement under the effect of post world exposition[J].Special Zone Economy,2008(6):160-161. |
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| Authors: | Shi Zhang Yu |
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| Institution: | Shi Zhang Yu |
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| Abstract: | The success of 2006'world horticulture exposition in ShenYang has brought a great opportunity for Liaoning tourism industry. It has great practical significance to research these effects to the influence of Liaoning tourism industry competitiveness. Based on the analysis of Liaoning tourism industry actuality, the article discussed some positive effects which are Liaoning tourism in terms of developing tourist market, creating tourist products, improving tourist image and enhancing service level, etc. Lastly, the article researched some outside representation forms of these effects to the promotion of Liaoning tourism industry competitiveness. |
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| Keywords: | world horticulture exposition competitiveness effect promotion |
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