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基于行业联动模式的保险业发展策略探析
引用本文:张江,周强,宋安顺.基于行业联动模式的保险业发展策略探析[J].保险职业学院学报,2008,22(6).
作者姓名:张江  周强  宋安顺
作者单位:中国人寿保险股份有限公司广东省分公司,保险职业学院
摘    要:当前我国保险业的发展已经具备了与当年银行业类似的行业联动发展的条件。我国保险业的迅猛发展为行业联动发展奠定了基础,庞大的市场需求为行业联动发展创造了条件,先进的技术平台为行业联动发展提供了保障,所有这些都显示保险的行业联动发展是可行的。保险业的行业联动发展,可以促使行业有序竞争,有利于保险行业树立全新的服务理念,促使经营渠道和产品创新。行业联动模式下的"保联系统"有利于我国保险市场的进一步发展。

关 键 词:行业联动  保险业  保联机构  保联卡

A Probe into the Strategy of the Development of Insurance Industry Based on the Model of Industry Interaction
Zhang Jiang Zhou Qiang Song Anshun.A Probe into the Strategy of the Development of Insurance Industry Based on the Model of Industry Interaction[J].JOURNAL OF INSURANCE PROFESSIONAL COLLEGE,2008,22(6).
Authors:Zhang Jiang Zhou Qiang Song Anshun
Institution:Zhang Jiang Zhou Qiang Song Anshun
Abstract:China insurance today has already formed the conditions of industry interaction similar to those of banks several years ago.The rapid development of insurance lays a foundation for the industry interaction.The great market demand creates conditions for the interaction.The advanced technical platform provides guarantee for the interaction.All these factors contribute to the feasibility of insurance interaction.The insurance interaction can promote an orderly competition,help to establish brand-new service ideas and create novelty in channel business and products.The uni-insurance system under the model of industry interaction will benefit the further development of Chinese insurance market.
Keywords:Industry interaction  Insurance industry  Uni-insurance organization  Uni-insurance card
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