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Impulse buying： An Iranian model |
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| Authors: | Kambiz Heidarzadeh Hanzaee Fariz Taherikia |
| Institution: | [1]Islamic Azad University, Tehran Science and Research Branch, Tehran 1419615741, Iran [2]Islamic Azad University, Firouzkooh Branch, Tehran 1419615741, Iran |
| Abstract: | consumer behavior impulse buying in-store browsing Iran |
| Keywords: | consumer behavior impulse buying in-store browsing Iran |
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