知识经济时代的战略规划:企业持续竞争优势的源泉

战略规划作为一个组织制定方向、明确目标、统一思想和谋求长远发展的一项系统活动,其重要性不言而喻。在阐述战略规划的定义、所包含内容及其重要性的基础上,系统地分析了其制定过程和在制定过程中的注意事项,在理论上为战略规划活动提出了一些方法和策略。

Strategic Planning in the Era of Knowledg-based Economy As the Source of Maintaining Competitive Advantages for Enterprises

The importance of strategic planning is self-evident, as a systematic activity for an organization to make the direction, define the goal, reach a common understanding and seek the long-term development.The paper clarifies the definition, contents and importance of strategic planning in detail and analyzes the precautions in the course of developing then puts forward some methods and tactics for the strategic planning activity in theory.