| 798艺术区作为北京文化旅游吸引物的考察:一个市场自发形成的视角 |
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| 引用本文： | 宁泽群,金珊.798艺术区作为北京文化旅游吸引物的考察:一个市场自发形成的视角[J].旅游学刊,2008,23(3):57-62. |
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| 作者姓名： | 宁泽群 金珊 |
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| 作者单位： | 1. 北京联合大学现代休闲方式与旅游发展研究所,北京,100101
2. 北京外企人力资源服务有限公司,北京,100102 |
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| 摘 要： | 本文从中外游客的需求动机和偏好的调查入手,利用实证分析的方法,分析了北京798艺术区成为北京著名的文化旅游吸引物的特征,指出文化旅游吸引物的形成关键在于它自身的特质,而这种特质是当地社会生活自发形成的产物,不是人为规划的结果.旅游的发展应该更加注重旅游目的地的这种特征的发现和保护,这样才能保证旅游的可持续发展.
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| 关 键 词： | 798艺术区 旅游吸引物 文化旅游 中外游客 问卷调查 |
| 文章编号： | 1002-5006(2008)03-0057-06 |
| 修稿时间： | 2007年10月10 |
An Inspection of 798 Artistic Zone:A Cultural Tourist Attraction in Beijing |
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| NING Ze-qun,JIN Shan.An Inspection of 798 Artistic Zone:A Cultural Tourist Attraction in Beijing[J].Tourism Tribune,2008,23(3):57-62. |
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| Authors: | NING Ze-qun JIN Shan |
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| Institution: | NING Ze-qun~1,JIN Shan~2(1.Institute of Tourism,Beijing Union University,Beijing 100101,China,2.Beijing Foreign Enterprise Human Resource Co.,Ltd.,Beijing 100102,China) |
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| Abstract: | Based on the survey of the demand motivation and preference from tourists both at home and abroad and applying the method of empirical analysis, the paper makes an analysis of the characteristics of Beijing 798 Artistic Zone that has become a famous cultural tourist attraction in Beijing. It points out key to the formation of cultural tourist attraction lies in its own property. This kind of property is the product spontaneously formed in local social life rather than the result of artificial planning. We s... |
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| Keywords: | 798 Artistic Zone tourist attraction cultural tourism tourists both at home and abroad questionnaire survey |
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