| 突发事件网络舆情的形成、演化与控制 |
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| 引用本文： | 宋海龙,巨乃岐,张备,濮小金.突发事件网络舆情的形成、演化与控制[J].郑州经济管理干部学院学报,2010(4). |
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| 作者姓名： | 宋海龙 巨乃岐 张备 濮小金 |
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| 作者单位： | 中国人民解放军信息工程大学理学院; |
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| 基金项目： | 国家社会科学基金重大项目(09&ZD014) |
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| 摘 要： | 突发事件网络舆情具有自由性、互动性、即时性、隐匿性、群体极化性等特点,一般经历形成、高涨、波动和最终淡化四个阶段。对网络舆情的引导和控制,必须遵循其形成演化规律,建立公开透明、及时的政府信息发布制度,同时注重培育网上意见领袖,推动网络媒体与传统媒体良性互动,并依托网络舆情监控系统,对不良信息进行及时处理,这样才能有效消除网络媒体的负面影响,发挥其在社会突发事件处理中的积极作用。
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| 关 键 词： | 突发事件 网络舆情 形成 演化 控制 |
Formation,Evolution and Control of Network Public Opinion for Emergencies |
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| SONG Hai-long,JU Nai-qi,ZHANG Bei,PU Xiao-jin.Formation,Evolution and Control of Network Public Opinion for Emergencies[J].JOurnal of Zhengzhou Economics & Management Institute,2010(4). |
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| Authors: | SONG Hai-long JU Nai-qi ZHANG Bei PU Xiao-jin |
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| Institution: | SONG Hai-long,JU Nai-qi,ZHANG Bei,PU Xiao-jin(Shool of Sciences,The PLA Information Engineering University,Zhengzhou 450001,China) |
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| Abstract: | The network public opinion for emergency has the characteristics of freedom,interactivity,immediacy,anonymity,group polarization and others.Usually it consists of four stages: germination,upsurge,fluctuation and decline.For the guidance and control of the network public opinion,we must follow the evolution law,establish a open,transparent,and timely government information release system,foster online opinion leaders,promote positive interaction of Internet media and traditional media,and build public opini... |
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| Keywords: | emergency network public opinion formation evolution control |
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