The Role of Leadership Development in Issues Management: An Online Survey of Communication Practitioners in the Greater China Area |
| |
| Authors: | Juan Meng Yan Jin Chun-ju Flora Hung-Baesecke |
| |
| Affiliation: | 1. Department of Advertising and Public Relations, University of Georgia, Athens, Georgia, USA;2. School of Communication, Journalism &3. Marketing, Massey University, Palmerston, Auckland, New Zealand |
| |
| Abstract: | By using an online survey, the study investigated how communication practitioners (N = 132) in the Greater China area can acquire effective leadership capabilities through appropriate leadership developmental approaches when managing critical professional issues and challenges. Results indicate that three critical professional issues (i.e., developing and retaining talented professionals, managing the rise of social media, and dealing with high volume of information flow) as the most urgent ones to deal with for communication practitioners in the Greater China area. Results of this study also provide leadership development solutions to improve effective issues management in a region of rapid growth. |
| |
| Keywords: | |
|
|
