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Financial service sector performance measurement model: AHP sensitivity analysis and balanced scorecard approach |
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| Authors: | Cheng-Ru Wu Chin-Tsai Lin Pei-Hsuan Tsai |
| Institution: | 1. Department and Graduate Institute of Business Administration , Yuanpei University , 306, Yuanpei St, Hsin Chu, 30015, Taiwan, R.O.C alexru00@ms41.hinet.net;3. Graduate School of Management , Ming Chuan University , 250, Section 5, Chung Shan North Road, Taipei, 11103, Taiwan, R.O.C;4. Department of Business Administration , National Taiwan University of Science and Technology , 43, Sec 4 Keelung Rd, Taipei, 106, Taiwan, R.O.C |
| Abstract: | This study applies the balanced scorecard in building a framework of wealth management (WM) banks' performance criterion and, using the Delphi method, a sub-criteria framework. The organisational performance of WM banks in Taiwan is evaluated by applying an analytic hierarchy process and sensitivity analysis. The proposed model can assist the banking sector in assessing the organisational performance of WM banks, making it highly applicable for bank managers. |
| Keywords: | organisational performance wealth management banking AHP balanced scorecard sensitivity analysis |