核心竞争力与竞争优势形成路径:知识资本与组织性格整合视角的解释

在新经济环境中，企业为了长远发展，需要通过不断整合知识资本与组织性格两大战略资源以培育核心竞争力，进而构建并提升竞争优势。从知识资本和组织性格出发，引入技术创新能力和商业模式创新能力作为中介变量，构建组织核心竞争力和竞争优势形成路径的概念框架，并以370份调查问卷数据为支撑，采用结构方程模型方法进行实证分析。结果表明：知识资本对核心竞争力与竞争优势形成有直接正向作用，并分别通过技术创新能力和商业模式创新能力产生间接作用；组织性格可以直接，也可通过技术创新能力和商业模式创新能力间接促进核心竞争力形成，但对竞争优势的形成只能通过中介变量施加影响；知识资本有利于组织性格形成，核心竞争力对竞争优势的作用不显著。由此，提出企业组织应该整合知识管理与性格管理进行知性管理，以谋求可持续发展。

The Forming Paths of Core Competitiveness and Competitive Advantage:An Integrative Explanation from Perspectives of Knowledge Capital and Organizational Character

Under the background of new economy, enterprises must constantly integrate capital and organizational character, which are two most important strategic resources, to cultivate core competitiveness for long term development, so as to build and improve their competitive advantage. From perspectives of knowledge capital and organizational character, this paper constructs a conceptual framework of forming paths of core competitiveness and competitive advantage, by introducing technological innovation ability and business model innovation ability as mediation variables. Furthermore, an empirical analysis is carried by using SEM method based on 370 copies of questionnaire data. Results show that knowledge capital has direct positive effect on the formation of core competence and competitive advantage, and also has indirect effect mediated by technological innovation and business model innovation ability; organization character has direct and indirect positive effect on core competitiveness, but only has indirect effect on the formation of competitive advantage through the two intermediary variables; knowledge capital is beneficial to the formation of organization character, however, the core competitiveness does not play a significant role in the formation of competitive advantage. Therefore, an insightful suggestion that enterprises should integrate knowledge management and character management to implement intellectual management for better pursuing sustainable development is raised.