技术创新与商业模式创新相互作用关系及对企业竞争优势的交互效应

作为竞争优势的主要来源，技术创新与商业模式创新在企业发展进程中起着重要作用。通过问卷调查获取数据，验证技术创新与商业模式创新之间的相互作用关系以及二者交互作用对企业竞争优势的积极影响。结果表明：二者在整体上具有较强的相关性，但它们之间的互促作用需要达到一定的门槛值后才能显著呈现;二者不仅是竞争优势的重要前因，而且它们对企业竞争优势的正向交互效应也得到了验证。研究结论对于企业组织统筹协调技术创新与商业模式创新以更好地谋求创新驱动发展具有重要启示作用。

The Interaction Between Technology Innovation and Business Model Innovation and Their Interaction effects on Enterprise Competitive Advantage

As main sources of competitive advantage, technology innovation and business model innovation play important roles in the process of enterprise development. This paper examines the interaction between technology innovation and business model innovation through data collection by means of questionnaire survey. The results show that there is a strong correlation between the above two, but the interactions between them only can be achieved when certain threshold values are exceeded. In addition, their direct and interaction effects are proved significant and positive for promoting enterprise competitive advantage. The conclusions implies that to coordinate the technology innovation and business model innovation would be of great enlightenment for enterprises better seeking "innovation-driven development".