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智能电网下的网络化电力营销建设探讨
引用本文:孙明霞,荆慧,刘海波,李建祥. 智能电网下的网络化电力营销建设探讨[J]. 价值工程, 2013, 0(34): 145-147
作者姓名:孙明霞  荆慧  刘海波  李建祥
作者单位:[1]聊城供电公司营销部,聊城252000 [2]山东鲁能智能技术有限公司,济南250002 [3]国网山东省电力公司电力科学研究院,济南250002
摘    要:智能电网是电网技术发展的必然趋势,必然会对电力营销体系的发展产生重要的影响,促进现代化电力营销体系的建设。本文对网络化电力营销的必要性和优势进行了分析,并对智能电网下网络化电力营销的发展策略作简要介绍,论述了网络化营销观念与模式的变革。并结合国内电力营销环境,为我国相关改革与发展提出了建议。

关 键 词:智能电网  网络化  电力营销

Discussion of the Net Development of Power Marketing in Smart Grid
SUN Ming-xia,JING Hui,LIU Hai-bo,LI Jian-xiang. Discussion of the Net Development of Power Marketing in Smart Grid[J]. Value Engineering, 2013, 0(34): 145-147
Authors:SUN Ming-xia  JING Hui  LIU Hai-bo  LI Jian-xiang
Affiliation:1.Marketing Department of Liaocheng Power Supply Company, Liaocheng 252000, China; 2.LNINT Co., Ltd., Ji'nan 250002, China; 3.Electric Power Research Institute of State Grid Shandong Electric Power Company, Ji'nan 250002, China)
Abstract:Smart Grid is the inevitable tendency of power system technology, which will undoubtedly impact and improve the development of power marketing system. The necessity and advantages of the net power marketing were analyzed first in the paper, the development strategies of power marketing in Smart Grid were introduced, and the changes of concept and pattern were described. Some suggestions were put forward for the development and reform of China power marketing.
Keywords:smart grid  net development  power marketing
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