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基于任务驱动的网络营销综合实训设计
引用本文:陈菁菁.基于任务驱动的网络营销综合实训设计[J].价值工程,2013(33):219-221.
作者姓名:陈菁菁
作者单位:深圳职业技术学院,深圳518055
基金项目:深圳职业技术学院教育教学研究项目“任务驱动教学法在教学实践中的应用”,项目编号:2212.13210050.
摘    要:本文对基于任务驱动的网络营销综合实训设计进行了分析。任务驱动教学法适合运用于综合实训课程。学生在教师的引导下找出解决问题的方法,这充分激发了学生的学习主动性和积极性,提高了学生分析和解决实际问题的能力。基于任务驱动的网络营销综合实训可以使学生了解网络营销的运作流程,培养学生多方面的能力。

关 键 词:任务驱动  网络营销  综合实训

Design of Network Marketing Comprehensive Practical Training based on Task Driven
CHEN Jing-jing.Design of Network Marketing Comprehensive Practical Training based on Task Driven[J].Value Engineering,2013(33):219-221.
Authors:CHEN Jing-jing
Institution:CHEN Jing-jing { Shenzhen Polytechnic, Shenzhen 518055, China )
Abstract:This article analysed design of network marketing comprehensive practical training based on task driven. The task driven approach is suitable for use in a comprehensive practical training course. Students find the methods to solve the problems guided by the teacher. This method of teaching fully arouses the students" learning initiative, and also develops the students ability to analyzes and solve practical problems. Based on task driven, network marketing comprehensive practical training can make the students understand network marketing operation procedure and cultivate students" various abilities.
Keywords:task driven  network marketing  comprehensive practical training
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