Seven Management Lessons from Microsoft |
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Authors: | Jamie Anderson,& Robin Wood |
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Affiliation: | London Business School |
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Abstract: | The software giant Microsoft is a mere corporate stripling. Yet around its formidable success lies an equally indomitable mystique. It is phenomenally successful. Few are bold enough to analyse how and why Bill Gates' and Paul Allen's bright idea turned into the corporate titan of our times. Until now. |
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