| 农产品电子商务:中国农产品营销创新新概念 |
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| 引用本文： | 熊望高.农产品电子商务:中国农产品营销创新新概念[J].湖北经济学院学报,2001(3). |
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| 作者姓名： | 熊望高 |
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| 作者单位： | 中南财经政法大学农经系 湖北武汉430064 |
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| 摘 要： | 随着加入 WTO的脚步日益临近 ,知识经济浪潮下的中国农业面临转型 ,我国农产品营销体系亟待创新。本文将农产品营销与电子商务相结合 ,提出农产品电子商务概念 ,并通过对其特点及发展过程中存在的问题的思考 ,探求创建全新的农产品营销方式
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| 关 键 词： | 农产品营销 农产品电子商务 创新 |
E-commerce of Agricultural Products:New Concept of Net-marketing Innovation about Chinese Agricultural Products |
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| XIONG Wang,gao.E-commerce of Agricultural Products:New Concept of Net-marketing Innovation about Chinese Agricultural Products[J].Journal of Hubei University of Economics,2001(3). |
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| Authors: | XIONG Wang gao |
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| Abstract: | With the approaching of China joining the WTO,Chinese agriculture under the tide of knowledge economics confronts with transforming,net marketing system of chinese agricultural products is in great need of innovation.Combining EC with net marketing of agricultural products,the paper brings forth EC concept of agricultual products.On basis of analysis of its characteristics and thoughts about its problems existing in the development,the paper also establishes a new net marketing system. |
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| Keywords: | net marketing of agricultural products E commerce of agricultural products innovation |
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