| 绿色供应链演化博弈的政府激励机制研究 |
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| 引用本文： | 申亮. 绿色供应链演化博弈的政府激励机制研究[J]. 技术经济, 2008, 27(3): 110-113 |
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| 作者姓名： | 申亮 |
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| 作者单位： | 山东经济学院,财政金融学院,济南,250014 |
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| 摘 要： | 绿色供应链管理是一种旨在促进社会和企业可持续发展的管理方式，它通过企业之间的紧密合作而达到系统环境的最优化。在市场机制下，较高的生产成本会延缓甚至阻碍企业发展绿色供应链的进程，此时政府的有效介入则可使这一过程顺利进行。本文以线性需求函数的产品差异化模型作为研究基础，运用演化博弈论针对政府激励机制对制造商生产策略演化行为的积极作用进行了深入研究。
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| 关 键 词： | 绿色供应链 演化博弈 政府激励机制 |
| 文章编号： | 1002-980X(2008)03-0110-04 |
| 修稿时间： | 2007-11-08 |
Research on Government Motivation Mechanism with Green Supply Chain Evolutionary Game |
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| Shen Liang. Research on Government Motivation Mechanism with Green Supply Chain Evolutionary Game[J]. Technology Economics, 2008, 27(3): 110-113 |
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| Authors: | Shen Liang |
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| Affiliation: | Shen Liang(Sh,ong Economic University,Jinan 250014,China) |
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| Abstract: | The green supply chain management is one of management method aiming to promote the sustainable development of society and enterprises.Effective Government involvement can make the process of enterprises' transforming to the green supply chain smoothly under the market mechanism. Based on the product differentiation model with linear demand function and using the evolutionary game,this paper studies the positive effects of the government motivation mechanism to the product choice of manufacturers. |
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| Keywords: | green supply chain evolutionary game government motivation mechanism |
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