关于跨行政区中药原产地产销合作的思考——以石柱-利川黄连产销合作为例

重庆市石柱县和湖北省利川市一直保持着黄连主产区地位,两地黄连生长环境同质、产品深加工水平相当,具有产销合作的便利条件.但由于两地分属于不同的行政区,黄连产销存在同质性竞争、地方政府保护和销售信息不对称等问题.两地应优势互补,共同搭建黄连产销信息平台;同时,还应培育统一品牌,共同抢占国际黄连市场.

Discussion on the cooperation of production and sale of Chinese traditional medicines between different administrative areas——Taking the cooperation of the production and sale of Chinese goldthread in Shizhu County and Lichuan City as an example

Shizhu County of Chongqing and Lichuan City of Hubei are the main places to produce Chinese goldthread and have convenient condition for the cooperation of production and sale of Chinese goldthread because the two .places have similar growing environment for Chinese goldthread and the similar deep processing level. However,because the two places belong to different administrative areas, the production and sale of Chinese goldthread have the problems in homogeneity competition, local government protection, and sale information asymmetry and so on. Shizhu County and Lichuan City should support each other and co-establish production and sale information platform of Chinese goldthread, and, meanwhile, cultivate the unified brand to occupy the international market of Chinese goldthread.