| 多因素顾客满意度总体评价计算方法研究 |
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| 引用本文： | 孟雷.多因素顾客满意度总体评价计算方法研究[J].世界标准化与质量管理,2003(8):15-17. |
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| 作者姓名： | 孟雷 |
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| 作者单位： | 华中科技大学,430074 |
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| 摘 要： | 作者在研究顾客满意度评价计算方法的基础上，提出了采用模糊综合评价计算方法总体评价多因素顾客满意度的论点。该论点有益于多因素顾客满意度总体评价活动的科学发展。
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| 关 键 词： | 多因素顾客满意度 质量管理 总体评价 百分率评价方法 模糊评价方法 |
The Research on Counting Method of Overall Evaluation of Many-sided Customer's Satisfaction Degree |
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| Meng Lei.The Research on Counting Method of Overall Evaluation of Many-sided Customer''''s Satisfaction Degree[J].World Standardization & Quality Management,2003(8):15-17. |
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| Authors: | Meng Lei |
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| Abstract: | The author studies the counting method of CSD evaluation,on which he puts for-ward to evaluate many-sided CSD overall adopting fuzzy counting method of comprehensive as-sessment.This argument is beneficial to the scientific development of many-sided CSD evaluation. |
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| Keywords: | customer's satisfaction degree(CSD) evaluation fuzzy counting method of assess-ment |
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