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差异化战略与银行业合作竞争
引用本文:黄飞鸣. 差异化战略与银行业合作竞争[J]. 广东金融学院学报, 2008, 23(3): 65-70
作者姓名:黄飞鸣
作者单位:厦门大学金融系,福建厦门,361005
摘    要:
在信息时代,服务功能同质化的银行业之间对抗竞争剧烈。在差异化战略优势的基础上,构建银行间合作竞争型准市场企业共生组织,形成一个金融生态共生机体,以合作竞争替代对抗竞争,克服银行功能同质化倾向,打造银行业的合作竞争共生体,并在合理的收益分配模式下,激励创造更多的合作剩余。

关 键 词:银行业  差异化战略  合作竞争  核心竞争力

The Strategy of Differentiation and Cooperative Competition in the Banking Industry
Huang Feiming. The Strategy of Differentiation and Cooperative Competition in the Banking Industry[J]. Journal of Guangdong University of Finance, 2008, 23(3): 65-70
Authors:Huang Feiming
Abstract:
In the information age,the competition between banks to make their service functions the same as other banks has become fierce.This has led to the creation of a symbiotic organization of quasi-market enterprises among banks engaging in cooperative competition and the formation of a financial ecological symbiotic organism in which competitive competition among banks has replaced the traditional combative competition and helped to overcome the uneven level of functions among banks.The result is the creation of a cooperative and competitive symbiotic body in the banking industry that encourages even more areas of cooperation under a model of rational distribution of benefits.
Keywords:Banking Industry  Strategy of Differentiation  Cooperative Competition  Core Competitiveness
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