| 多元化企业的竞争战略 |
| |
| 引用本文： | 张小倩.多元化企业的竞争战略[J].价值工程,2009,28(3):131-133. |
| |
| 作者姓名： | 张小倩 |
| |
| 作者单位： | 西南大学,重庆,400716 |
| |
| 摘 要： | 目前,我国大部分多元化企业存在缺乏竞争战略支持,缺少具体实施方案等问题,严重影响了多元化企业的发展。为此,必须根据企业所处的不同行业,制定有针对性的竞争战略,充分发挥多元化企业的竞争优势。
|
| 关 键 词： | 多元化经营 产业周期 竞争优势 战略 |
On the Competitive Strategy of the Diversification |
| |
| Zhang Xiaoqian.On the Competitive Strategy of the Diversification[J].Value Engineering,2009,28(3):131-133. |
| |
| Authors: | Zhang Xiaoqian |
| |
| Institution: | Southwest University;Chongqing 400716;China |
| |
| Abstract: | Many divisional business in our country are lacking of the support of modern competitive strategy and the specific formula to carry out.Therefore,it is important to set up suitable competitive advantages based on the different industry which the business exist. |
| |
| Keywords: | diversification industry period competitive advantages strategy |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
|
