琼澳旅游合作发展路径分析

区域旅游合作已是当今国内外旅游业发展的趋势。由于资源和文化上的差异性和互补性,海南和澳门的旅游合作也逐渐成为探讨的热点。本文从文化和社会经济两个方面分析了琼澳旅游合作的基础和可行性,并指出了琼澳旅游合作存在的不利因素,在此基础上从旅游产品、旅游市场以及相关文化产业三个方面阐述了琼澳旅游合作发展的路径。

Hanna and Macao tourism cooperation development route analysis

Nowadays regional tourism cooperation has become a general trend of the tourism development in the whole world.Because of the difference and complementarity in resource and culture,the tourism cooperation between Hainan and Macao has become a hot topic.This paper analyzed foundation and feasibility of tourism cooperation between Hainan and Macao in terms of culture and social economy and pointed out the negative factors exited in the cooperation.At last,this paper illustrated the development path of the tourism cooperation,the joint development of the tourism products,tourism markets and related cultural industries.