ISO认证与企业创新：地理位置与组织形式的调节效应

尽管已有研究在不同情境下广泛地检验了ISO认证所引致的绩效结果，但还未充分地关注中国企业ISO认证的相关议题。利用世界银行对中国企业的调查数据，实证检验ISO认证对企业创新的影响，以及地理位置和组织形式的调节效应。结果表明，ISO认证对产品创新与过程创新均产生显著的正向影响；相较于中西部地区的企业，东部地区企业的ISO认证对产品和过程创新的正向影响更加显著；相较于合伙制与公司制的企业，独资企业的ISO认证对产品和过程创新的正向影响更加显著。

ISO Certification and Enterprise Innovation: The Moderating Effect of Geographical Location and Organizational Form

Although studies have extensively examined the performance results of ISO certification in different contexts, the relevant issues of ISO certification in Chinese firms haven''t been fully considered. Using the World Bank survey data on Chinese firms, the impact of ISO certification on firm innovation, as well as the moderating effect of geographical location and organizational form are empirically tested. The results show that ISO certification has a significant positive impact on both product innovation and process innovation. Compared with the enterprises in the central and western regions, the ISO certification of enterprises in the eastern region has a more significant positive impact on product and process innovation. The positive impact of ISO certification on product and process innovation of sole proprietorship firms is more significant than that of partnerships and corporations.