| 论近代浙商的企业管理思想和经营理念 |
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| 引用本文： | 尹铁.论近代浙商的企业管理思想和经营理念[J].商业经济与管理,2011,1(4):50-55. |
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| 作者姓名： | 尹铁 |
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| 作者单位： | 浙江外国语学院人文学院 |
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| 摘 要： | 近代浙江商人在经商实践中积累了丰富经验，并上升到理论高度。在管理制度、经营思想、人才观念、营销策略、市场竞争意识等方面有自己独到的认识和见解，具有先进的经济思想和经营理念，达到了当时经营管理思想的较高层次和境界。
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| 关 键 词： | 近代浙商 经营理念 企业管理制度 |
| 收稿时间： | 2011-01-10 |
Zhejiang Modern Businessmen: Management Ideas and Business Philosophy |
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| YIN Tie.Zhejiang Modern Businessmen: Management Ideas and Business Philosophy[J].Business Economics and Administration,2011,1(4):50-55. |
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| Authors: | YIN Tie |
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| Institution: | YIN Tie(College of Humanities,Zhejiang International Studies University,Hangzhou 310012,China) |
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| Abstract: | Zhejiang businessmen have accumulated a wealth of experience in the modern business practices,which could be abstracted to the level of theory.Zhejiang businessmen have their own unique understanding and insights on management system,business ideas,concept of talent,marketing strategy,sense of market competition.Equipped with advanced economic thought and philosophy,they allow their management thought to reach a higher level. |
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| Keywords: | Zhejiang modern businessmen business philosophy enterprise management system |
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