Quantitative Methods for Evaluating the Unilateral Effects of Mergers |
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Authors: | Miller Nathan H Sheu Gloria |
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Institution: | 1.McDonough School of Business, Georgetown University, 37th and O Streets NW, Washington, DC, 20057, USA ;2.Board of Governors of the Federal Reserve System, 20th Street and Constitution Avenue NW, Washington, DC, 20551, USA ; |
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Abstract: | We describe the quantitative modeling techniques that are used in horizontal merger review for the evaluation of unilateral effects, and discuss how the 2010 Horizontal Merger Guidelines helped legitimize these methods and motivate scholarly research. We cover markets that feature differentiated products pricing, auctions and negotiations, and homogeneous products, in turn. We also develop connections between quantitative modeling and market concentration screens that are based on the Herfindahl-Hirschman Index (HHI).
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