| 农产品流通组织创新:动因与方向 |
| |
| 引用本文： | 张满林,王超.农产品流通组织创新:动因与方向[J].商业研究,2011(4):178-182. |
| |
| 作者姓名： | 张满林 王超 |
| |
| 作者单位： | 1. 渤海大学,旅游学院,辽宁锦州,121000
2. 渤海大学,管理学院,辽宁锦州,121000 |
| |
| 摘 要： | 随着改革开放的发展和社会主义市场经济的不断深入,原有的农产品流通组织已不能适应现阶段农村经济的发展,农产品流通组织创新势在必行。本文通过对我国农产品流通组织创新的内涵、现状进行分析,指出农产品流通组织创新的动因(内部、外部)及制约因素,继而提出农产品批发商规模化、建立合作竞争关系、树立品牌意识、连锁经营将是我国农产品流通组织创新的方向。
|
| 关 键 词： | 农产品 流通组织 创新 动因 |
The Motives and Direction of Agricultural Circulation Organization Innovation in China |
| |
| ZHANG Man-lin,WANG Chao.The Motives and Direction of Agricultural Circulation Organization Innovation in China[J].Commercial Research,2011(4):178-182. |
| |
| Authors: | ZHANG Man-lin WANG Chao |
| |
| Institution: | ZHANG Man-lin1,WANG Chao2(1.College of Tourism,Bohai University,Jinzhou 121000,China; 2.College of Management,Bohai University,Jinzhou 121000,China) |
| |
| Abstract: | With the opening and reform and the deep development of market economy,original agricultural circulation organization has could not adapt rural economic development,agricultural circulation organization innovation is imperative.Through the analysis of China′s agricultural circulation organization innovation connotation and present situation,the paper points out produce current organization innovation motive(internal and external) and restriction factor,then points out that big scale of merchant,constructing cooperation-competition relation,setting up brand,chain business are directions for our country′s agricultural circulation organization innovative. |
| |
| Keywords: | agricultural products distribution groups innovation motives |
| 本文献已被 CNKI 万方数据 等数据库收录！ |
|
