Fernseherziehung in der Deutschschweiz

Parents’ influence on and monitoring of children’s television use has been investigated intensely. In recent years international research has identified different environmental and family factors which influence active mediation, restrictive mediation, and co-viewing. However, there has been no systematic simultaneous comparison of the impact of these factors in German-speaking Switzerland. Therefore the present study analyzes the impacts of parental attitudes as well as family and environmental factors on parental mediation of children’s TV use simultaneously. 252 parents of children aged 3 to 14 answered questions concerning the impact factors, their mediation behaviour as well as children’s media use. Results confirm findings from international research: Most important for parental mediation styles are parental attitudes and the family communication style as well as children’s age. Structural and other sociodemographical factors seem to be less important.