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基于TFN-SWOT模型的新疆电力公司发展战略态势研究
引用本文:赵名锐,崔永军,贾浩,任义生,王玉玮,赵会茹,郭森.基于TFN-SWOT模型的新疆电力公司发展战略态势研究[J].科技和产业,2017(6):96-101.
作者姓名:赵名锐  崔永军  贾浩  任义生  王玉玮  赵会茹  郭森
作者单位:华北电力大学, 北京 102206,国网新疆电力公司, 乌鲁木齐830002,国网新疆电力公司, 乌鲁木齐830002,国网新疆电力公司, 乌鲁木齐830002,华北电力大学, 北京 102206,华北电力大学, 北京 102206,华北电力大学, 北京 102206
摘    要:为定量分析目前新疆电力公司所处的战略态势,首次在电网企业战略分析中引入了三角模糊数-SWOT(TFN-SWOT)方法。首先,对公司的优势、劣势、机遇和挑战进行了分析;其次,介绍了基于三角模糊数的指标优先权确定方法;再次,在专家调研基础上,运用三角模糊数-SWOT方法得到公司目前所处的战略态势为:外部机遇O>内部优势S>外部挑战T>内部劣势W,并给出了公司在各种态势组合下的战略优化方向;最后,提出了公司未来发展对策及建议。

关 键 词:发展战略态势  SWOT分析  三角模糊数  新疆电力公司  发展对策

Development Strategic Analysis of Xinjiang Electric Power Company Using TFN-SWOT Model
Abstract:In order to quantitatively analyze the strategic situation of State Grid Xinjiang Electric Power Company (SGXEPC) nowadays, the triangular fuzzy number and SWOT (TFN-SWOT) method is used in this issue for the first time in this paper. Firstly, the strengths, weaknesses, opportunities and threats of SGXEPC were analyzed; Secondly, the index priority determination method based on triangular fuzzy number was introduced; Then, on the basis of specialist research, the strategic situation of SGXEPC was deduced by employing triangular fuzzy number and SWOT method, which is opportunity (O)> superiority (S)>threat (T)>weakness (W), and the strategic optimization directions under various situations were also given. Finally, future development countermeasures and suggestion were proposed.
Keywords:development strategic situation  SWOT analysis  triangular fuzzy number  state grid Xinjiang electric power company  development countermeasures
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