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Marketing while Black: commentary on the Galak and Kahn 2019 Academic Marketing Climate Survey
Authors:Bradford  Tonya Williams  Perry  Vanessa Gail
Institution:1.The Paul Merage School of Business (Marketing Department), The University of California at Irvine, Irvine, CA, USA
;2.School of Business, (Marketing Department), The George Washington University, Washington, DC, USA
;
Abstract:Marketing Letters - Diversity serves to enrich decision-making, innovation, reputation, and performance. The marketing academy, a microcosm of business and society, is making slow advances in...
Keywords:
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