A phenomenological explication of guanxi in rural tourism management: A case study of a village in China |
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| Affiliation: | 1. Tourism School, Central South University of Forestry and Technology, Changsha, Hunan, 410004, China;2. Business School, University of Aberdeen, Aberdeen, AB24 3FX, UK;1. Regional Tourist Research Institute, Guizhou Normal College, Guiyang 550018, China;2. Nationality and Society Institute, Guizhou Nationalities University, Guiyang 550018, China;1. Linnaeus University, Department of Organisation and Entrepreneurship, 391 82, Kalmar, Sweden;2. University of North Texas, Mayborn School of Journalism, 1155 Union Circle #311460, Denton, TX 76203, USA;3. University of Georgia, Warnell School of Forestry and Natural Resources, Natural Resources, Recreation and Tourism Program, Athens, GA 30602, USA;1. Faculty of Hospitality and Tourism Management, Macau University of Science and Technology, Macau, SAR China;2. Faculty of International Tourism and Management, City University of Macau, Macau, SAR China;1. University of Otago, New Zealand;2. Umeå University, Sweden |
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| Abstract: | Drawing on hermeneutic phenomenology in tourism studies as well as Heidegger's concept of being-in-the-world, this paper reveals how tourism can and should be done in a Chinese rural village. This research contributes a contextual interpretation of guanxi in Chinese rural tourism development through an empirical study of a traditional agricultural village in China that has been transformed through tourism development. The paper argues that for the Chinese indigenous residents who are the primary actors engaged in tourism, guanxi is, neither a Confucian political ideal nor an instrumental tool, but the specific manner in which they dwell in their place. It demonstrates how the tourist destination, landscape and managerial regulation have been modified and adapted in a guanxi way. The paper suggests that an emic understanding of guanxi and the roles it plays in tourism participants' daily life is warranted and can provide a more holistic picture of tourism development in rural China. |
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| Keywords: | Rural tourism Hermeneutic phenomenology China Indigenous knowledge |
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