A CASE OF MISTAKEN IDENTITY: THE USE OF EXPENSE/REVENUE RATIOS TO MEASURE RATIOS TO MEASURE BANK EFFICIENCY

First Interstate Bancorp, in announcing the next phase of its ongoing strategic plan, said its goal is to move its 1995 expense/revenue ratio to 58% from 65·7% in 1993. The expense/revenue ratio is considered to be a key measure of a bank's operating efficiency.