Frames und Positionen zur EU-Osterweiterung

While framing theory is concerned with the way media content is presented, news bias theory concentrates on the evaluative aspect. The study integrates both approaches of news structuring. A detailed argument analysis of two German quality newspapers, Die Welt and Frankfurter Rundschau, representative for two opposite editorial viewpoints, was conducted to test the assumptions of both theories. The examination of news coverage related to the accession of Poland, Czech Republic, Bulgaria and Romania to the EU contradicts previous results of framing and news bias research. Apart from finding a pronounced focus on economical topics in both newspapers, they clearly differ in their frames of reference and political positions on the issues, staying in line with their editorial orientation. A comparison of the different accession times reveals a change in the frames of reference and the advocates of these frames.