Residents' Perceived Impacts of Gaming Development in Macau: Social Representation Perspectives |
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| Authors: | Yong Zhou Joanne Jung-Eun Yoo |
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| Institution: | 1. Faculty of Hospitality and Tourism Management, Macau University of Science and Technology, Taipa, Macau SAR, People's Republic of China;2. Hotel, Restaurant and Institutional Management, Lerner College of Business and Economics, University of Delaware, 14 W. Main Street, Raub Hall, Newark, DE 19716, USA |
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| Abstract: | The purpose of the research was to provide a better understanding of local residents' perceived impacts of gaming tourism based on social representations theory. An empirical investigation was conducted in Macau, where gaming tourism is under explosive development. Through a survey of 396 local residents, two social representation groups were identified: “Ambivalents” and “Rationalists”. The two social representation groups presented significantly different perceptions and attitudes toward the impacts of gaming tourism in Macau. The three most significant factors that influenced residents' representations were personal income, perceptions of gaming tourism being able to increase personal/family income, and satisfaction with government performance in managing gaming tourism development. The research provides theoretical implications for future gaming impact studies and also practical ones for local governments and stakeholders in the tourism industry in Macau and other gaming destinations. |
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| Keywords: | social representations theory gaming tourism residents' perceived impacts Macau |
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