Halal food,certification and halal tourism: Insights from Malaysia and Singapore

This paper discusses issues of halal food and its role in halal tourism with specific reference to Malaysia and Singapore which have majority and minority Muslim populations respectively. Sections devoted to the halal tourism market and the nature of halal food in general, incorporating matters of regulation, are followed by an account of conditions pertaining to halal food and certification in the two destinations. Attention given to the availability of halal food in tourism promotion of the countries is then considered, revealing a shared interest as well as some differences related to wider circumstances. Finally, directions for further research are suggested.