| 我国滨海旅游市场分析 |
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| 引用本文： | 刘明,徐磊.我国滨海旅游市场分析[J].经济地理,2011,31(2):317-321. |
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| 作者姓名： | 刘明 徐磊 |
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| 作者单位： | 1. 国家海洋局,海洋发展战略研究所,中国,北京,100860
2. 中国人民大学,商学院,中国,北京,100872 |
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| 基金项目： | 国家海洋局908专项(编号:908-ZC-I-19)资助 |
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| 摘 要： | 滨海旅游客源市场分析是编制沿海地区旅游发展规划的重要内容之一,对于选划新型潜在滨海旅游区起重要的参考作用,甚至是决定性作用。运用旅游市场分析的框架,对我国滨海旅游客源市场现状进行深入分析,获得我国滨海旅游入境客源市场的年龄构成、性别构成、旅游动机等方面的结论,以及滨海旅游国内客源市场的特征,进而对我国滨海旅游潜在客源市场进行分析。在此基础上,提出培育我国滨海旅游客源市场的思路和对策。
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| 关 键 词： | 滨海旅游 客源市场 入境旅游 |
ANALYSIS OF DEVELOPMENT SITUATION OF COASTAL TOURISM MARKET IN CHINA |
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| LIU Ming,XU Lei.ANALYSIS OF DEVELOPMENT SITUATION OF COASTAL TOURISM MARKET IN CHINA[J].Economic Geography,2011,31(2):317-321. |
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| Authors: | LIU Ming XU Lei |
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| Institution: | LIU Ming1,XU Lei2(1.China Institute for Marine Affairs,Beijing 100860,China,2.School of Business,Renmin University of China,Beijing 100872,China) |
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| Abstract: | Analysis on coastal tourist source is one of important parts while compile the development plans of coastal tourist market,and to play an important reference part in selecting new potential coastal tourism areas,or even a decisive role.In this paper,China coastal tourist source has been throughly analyzed,and coastal inbound tourist source has been segmented by age,gender and motivation etc,as well as the domestic tourist source's characteristics.Further,China coastal tourism potential source market has bee... |
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| Keywords: | coastal tourism tourist market inbound tourists |
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