鹰潭市发展现代物流的SWOT分析

鹰潭市发展现代物流具有独特的区位优势和枢纽优势，但其物流发展缺乏整体规划，影响了物流业的效益与竞争力。运用SWOT分析法对鹰潭市发展现代物流业的优劣势以及面临的机遇和挑战进行了综合分析，并就如何发展鹰潭市的现代物流业提出了相关对策，从而实现物流整体效益最大化。

Analysis of the City of Yingtan Developing Modern Logistics with the SWOT

The development of modem logistic of Yingtan has its special advantage. But there are also disadvantage, such as lack of the holistic programming, which cause the impact on the benefit and the ability of competition of the logistic industry. The strength, weakness, opportunity and threat to the Yingtan＇s development to modem logistics are analysed with the SWOT in this paper, and the related counter measure on building logistics industry of the city of Yingtan is proposed to achieve the utmost holistic benefit.