| 客户满意度的模糊综合评判 |
| |
| 引用本文： | 董其,盖宇仙.客户满意度的模糊综合评判[J].物流科技,2005,28(11):57-60. |
| |
| 作者姓名： | 董其 盖宇仙 |
| |
| 作者单位： | 兰州交通大学,甘肃,兰州,730070 |
| |
| 摘 要： | 客户满意度在不同的行业与企业有着不同的定义,其评价标准也难以确定.本文应用多级模糊评价方法对客户满意度进行评价.可保证定性指标向定量的科学转化,方便地应用于实际工作中,使评价具有科学性和合理性.
|
| 关 键 词： | 客户满意度 指标体系 模糊综合评价 |
| 文章编号： | 1002-3100（2005）11-0057-04 |
| 收稿时间： | 2005-06-07 |
| 修稿时间： | 2005年6月7日 |
A Fuzzy Comprehensive Evaluation of Client Degree of Satisfaction |
| |
| DONG Qi,GAI Yu-xian.A Fuzzy Comprehensive Evaluation of Client Degree of Satisfaction[J].Logistics Management,2005,28(11):57-60. |
| |
| Authors: | DONG Qi GAI Yu-xian |
| |
| Institution: | Lanzhou Jiaotong University,Lanzhou 730070,China |
| |
| Abstract: | The client degrce of satisfaction has different definition if different industry and enterprise,therefore the standard of evaluation is difficult to ascertain.The multilevel fuzzy evaluation method is employed to solve client degree of sutisfaction problems.That methods ensure the index change to fixed direction in science.It makes them in eveluation in actual work easily.It makes evaluation have scientificness and rationality. |
| |
| Keywords: | client degree of satisfaction index system fuzzy comprehensive evaluation |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
|
