| 动态竞争环境下我国企业运作模式构建的思考 |
| |
| 引用本文： | 兰丕武,郭江涛.动态竞争环境下我国企业运作模式构建的思考[J].经济问题,2004(1):41-43. |
| |
| 作者姓名： | 兰丕武 郭江涛 |
| |
| 作者单位： | 山西财经大学,现代企业营销策划研究所,山西,太原,030012;山西金融职业学院,工商管理系,山西,太原,030000 |
| |
| 摘 要： | 在全球化、信息化和个性化为主要特征的时代背景下,我国企业所面对的竞争环境越来越复杂多变。适应这种多变竞争环境的企业运作模式主要包括企业管理模块和企业经营模块的构建。
|
| 关 键 词： | 动态竞争 管理信息化 经营网络化 |
| 文章编号： | 1004-972X(2004)01-0041-03 |
| 修稿时间： | 2003年10月25 |
The Thinking of an Enterprise Operation Pattern under the Modern Dynamic Competitive Environment |
| |
| LAN Pi-wu,GUO Jiang-tao.The Thinking of an Enterprise Operation Pattern under the Modern Dynamic Competitive Environment[J].On Economic Problems,2004(1):41-43. |
| |
| Authors: | LAN Pi-wu GUO Jiang-tao |
| |
| Abstract: | Under the background of globalization and personalization,the market environment has been changing quickly which makes the competitive environment of the enterprises more dynamic and complicated and also makes it filled with changes and uncertainty. An enterprise operation pattern under the modern dynamic competitive environment includes the enterprise management part and the enterprise operation part. |
| |
| Keywords: | The dynamic competition The management with the information technology The Operation with the network technology |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
