The effects of beach characteristics and location with respect to hotel prices |
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| Authors: | Ricard Rigall-I-Torrent Modest Fluvià Ramon Ballester Albert Saló Eduard Ariza Josep-Maria Espinet |
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| Institution: | 1. Departament d’Economia, Universitat de Girona, Facultat de Ciències Econòmiques i Empresarials, Campus Montilivi, 17071 Girona, Catalonia, Spain;2. Research Group Tourism Management (GRUGET), ESADE Business School, Av. de la Torre Blanca, 59, E-08172 Sant Cugat del Vallès, Catalonia, Spain;3. Laboratory for Coastal Research, International Hurricane Research Center, University Park Campus, 360 MARC Building, Florida International University, Miami, FL 33199, USA |
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| Abstract: | This paper measures the effects of beach characteristics and hotel location with respect to the beach on sun-and-beach hotel prices by using a well-established hedonic perspective. The paper’s main results are that, after controlling for the relevant variables, location in front of a beach increases the price of a room in costal hotels of Catalonia by a figure between 13 and 17%, and that a Blue Flag increases the price by around 11.5%. The effects on hotels’ prices of other beach characteristics (such as beach length, width, sand type or beach services) are also estimated. With these estimates, the paper ranks beaches according to their characteristics and provides a setting to assess different policies regarding beaches from the point of view of hotels, such as regeneration, maintenance or achieving a Blue Flag award. |
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| Keywords: | Hedonic methods Public policy Beaches Quality indicators Blue Flag |
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