| 经济全球化与中国家电业转型战略 |
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| 引用本文： | 隋映辉.经济全球化与中国家电业转型战略[J].产业经济研究,2004(1):49-57. |
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| 作者姓名： | 隋映辉 |
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| 作者单位： | 青岛社会科学院,山东,青岛,266003 |
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| 摘 要： | 随着经济全球化以及全球家电产品更新换代的加快 ,企业竞争由局部竞争转向全面竞争 ,由国内竞争转向国际竞争 ,进入结构趋同、产品过剩、技术更新和资产重组的战略转型时代。伴随着市场竞争的深入发展 ,企业如何根据国内外竞争现状与转型期产业结构的变化 ,加快技术升级和产品结构调整 ;如何通过寻求独特的发展空间 ,推进企业的战略转型 ,已成为亟待解决的重大研究课题。
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| 关 键 词： | 经济全球化 家电产业 转型战略 |
| 文章编号： | 1671-9301(2004)01-0049-09 |
| 修稿时间： | 2003年9月18日 |
Economic Globalization and Transition Strategy of Household Electrical Appliance Industry in China |
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| SUI Yinghui.Economic Globalization and Transition Strategy of Household Electrical Appliance Industry in China[J].Industrial Economics Research,2004(1):49-57. |
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| Authors: | SUI Yinghui |
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| Abstract: | With economic globalization and the quickening update of global household electrical appliances,enterprise competition is turning from partial competition to all-round competition,from domestic competition to international competition.Which has entered into a period of strategic transition with industry structure similar,surplus products,technological innovation and re-arrangement of assets.Along with market competition intensifying,how to accelerate technology upgrading and product structural adjustment according to current competition situation and the change of industrial structure,and how to push strategy transition of enterprises by seeking the special development space,have been significant research topics that should be dealt with urgently. |
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| Keywords: | economic globalization household electrical appliance industry transition strategy |
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