| 全业务经营下增值业务创新策略分析 |
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| 引用本文： | 伍宁,路世昌.全业务经营下增值业务创新策略分析[J].科技和产业,2010,10(1):35-36,104. |
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| 作者姓名： | 伍宁 路世昌 |
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| 作者单位： | 辽宁工程技术大学工商管理学院,辽宁,葫芦岛,125105 |
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| 摘 要： | 重组后各大电信运营商均拥有全业务经营资格,同质化竞争加剧,同时大量个性化增值业务也在不断涌现。增值业务给人们的生活带来前所未有的想象空间,并不断影响、改变着人们的生活。本文对移动增值业务的发展现状及存在问题进行分析,并提出了移动增值业务的发展创新的趋势。
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| 关 键 词： | 增值业务 创新 全业务 |
The Analysis of Innovation Strategy of Whole-service Operation |
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| WU Ning,LU Shi-chang.The Analysis of Innovation Strategy of Whole-service Operation[J].SCIENCE TECHNOLOGY AND INDUSTRIAL,2010,10(1):35-36,104. |
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| Authors: | WU Ning LU Shi-chang |
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| Institution: | Liaoning Technical University;Huludao Liaoning 125105;China |
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| Abstract: | After the reorganization each big telecom operator has the whole-service business qualification,homogenization competition become fiercer,at the same time,many individualized value-added services are springing up.Value-added services bring unprecedented imagination space to people's life,and they influence and change people's life.This thesis analyzes the current situation and existing problems of mobile value-added services,and show the development and innovation trend of mobile value-added services. |
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| Keywords: | value-added services innovation the whole services |
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