| 面向客户需求的企业物流战略制定策略 |
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| 引用本文： | 李清忠,刘威.面向客户需求的企业物流战略制定策略[J].价值工程,2006,25(12):56-58. |
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| 作者姓名： | 李清忠 刘威 |
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| 作者单位： | 1. 武汉理工大学管理学院,武汉,430070
2. 武汉理工大学经济学院,武汉,430070 |
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| 摘 要： | 借助全面质量管理中的新产品开发工具——质量功能展开(QFD),本文提出了一种面向客户需求的、以市场导向的企业物流战略制定方法,即应用QFD进行企业物流战略制定。
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| 关 键 词： | 物流战略 质量功能展开(QFD) 战略质量屋 面向客户 |
| 文章编号： | 1006-4311（2006）12-0056-03 |
A Method of Company Logistics Strategy Establishment Oriented Customer's Demand |
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| LI Qingzhong,Liu Wei.A Method of Company Logistics Strategy Establishment Oriented Customer''''s Demand[J].Value Engineering,2006,25(12):56-58. |
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| Authors: | LI Qingzhong Liu Wei |
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| Institution: | School of Management, Wuhan University of Technology, Wuhan 430070, China; School of Economics, Wuhan University of Technology, Wuhan 430070, China |
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| Abstract: | The article propose a method of Logistics strategy establishment oriented customer demand and the market, by the tool of QFD. |
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| Keywords: | logistics strategy quality function deployment(QFD) strategic house of quality oriented customer′s need |
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