保险经纪同业对标发展研究

国内的保险经纪业属于新兴行业,本文从分析保险经纪业在保险市场中的定位、业务结构、业务规模状况入手,并针对目前国内保险经纪发展较好的长安保险经纪、江泰保险经纪有限公司,作者从公司概况、业务收入与利润、业务种类及服务行业、业务机制等进行了着重研究,并与竞盛保险经纪股份有限公司现状进行对标分析,明确自身与业界最佳的差距,从而提出了适合竞盛的具有战略性发展意义的发展建议。

Research on Insurance Brokerage Industry Benchmarking Development

The insurance brokerage belongs to emerging industries In Domestic,the author analyzes the location of insurance brokerage industry、business scale、business structure in insurance market.The paper starts from domestic developing better Changan insurance brokerage company、JiangTai insurance brokerage company.And the author contrastive analyzes the company profiles、business revenue and profit、business types and service industry,business mechanism in five major aspects and bowls between JingSheng insurance brokerage,clears out the gap between itself and the same trade,then puts forward the JingShen＇s development Suggestions stratigicly.